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(共25张PPT)
UNIT 6 THE MEDIA
LESSON 2　QUESTIONS ABOUT MEDIA
ACTIVE AND SHARE
Group Work Talk about the influence of the Internet on your life and on the media.
Activity 1
Example 　The Internet has changed communication greatly.
·Internet makes our study and work more effective.
·By the Internet, we can learn more knowledge and open our horizons.
·What’s more, Internet is just like a bridge of communicating between people. People get closer through it, which promotes interpersonal relationship.
Listen to the programme and write down the questions the presenter collected for the professor in the left column of the table.
Activity 2
听力文本
（P = Presenter 　J = Monica Jessop）
P： And now it’s time for Ask the Expert. Our expert this week is Professor Jessop，a professor of media studies. Good to have you on our programme，Professor Jessop.
J： Thanks.
P： I have collected a number of questions from our website. Here is the first question. Do you think the Internet has affected traditional media，news，for example
J： Well，yes，absolutely. The Internet has made a great impact on how news is produced. In the past，it was the newspaper editor who decided what was news and covered it，but now anyone can. With the camera in our smartphones， we can make a recording of a high-definition video of an event，upload it to the Internet，and then people all over the world can see it. As a result，big
Listen to the programme and write down the questions the presenter collected for the professor in the left column of the table.
Activity 2
听力文本 （P = Presenter 　J = Monica Jessop）
media corporations are being cut out. Some sites are bringing the news directly from the people who are experiencing or witnessing it，on the spot of a car accident for example.
P： That’s interesting. Just now，you mentioned how the Internet has changed news， Professor Jessop，our second question is：how has it changed the way we use language
J： Well，obviously the Internet has introduced a lot of new words to our language. Who had heard of “microblogging” before the Internet But more importantly，I believe the Internet has made media more interactive. Media used to be a one-way process—they spoke and we listened. Now it’s much more like a dialogue. Every article has reader’s comments below it and anyone can express what they think.
Listen to the programme and write down the questions the presenter collected for the professor in the left column of the table.
Activity 2
听力文本 （P = Presenter 　J = Monica Jessop）
P： OK，thanks，Professor Jessop. Now we’ve only got time for one more question. You mentioned newspapers earlier. They’re having a hard time. Do you think we will still read newspapers in the future
J： Most countries have seen a drop in newspaper sales in the last few years. It’s not just the loss of readers that is a problem. In the US，newspapers make almost 90% of their money from advertising. This has occurred for several reasons. Firstly， a lot of companies and people now choose to advertise online. Secondly，when newspaper sales drop，fewer people want to advertise in the paper and they won’t pay as much to advertise. In my opinion，newspaper business will find it much harder to survive in the future.
P： OK，thanks Professor Jessop. It’s a pleasure as always to talk to you and thanks for taking part in Ask the Expert.
Listen to the programme and write down the questions the presenter collected for the professor in the left column of the table.
Activity 2
Question Professor Jessop’s answer
Question 1：
Question 2：
Question 3：
Do you think the Internet has affected traditional media， news，for example
How has it changed the way we use language
Do you think we will still read newspapers in the future
Read the following statements. Group the professor’s answers for each question in the right column in Activity 2. Then listen to the programme and check.
（ ） a Fewer people and companies chose to advertise in the newspaper.
（　）b Make a recording of a high-definition video of an event，and upload it to the Internet by smartphones.
（　）c The Internet has introduced a lot of new words to our language.
（　）d The word “microblogging” did not exist before the Internet.
（　）e Every article has reader’s comments below it and anyone can express what they think.
Activity 3
Q3
Q1
Q2
Q2
Q2
Read the following statements. Group the professor’s answers for each question in the right column in Activity 2. Then listen to the programme and check.
（　）f In my opinion ，newspaper businesses will find it much harder to survive in the future .
（　）g Big media corporations are being cut out .
（　）h Anyone can decide what is news.
（　）i Most countries have seen a drop in newspaper sales.
（　）j The I n t e r n e t h a s made a great impact on how news is produced.
（　）k I believe the Internet has made media more interactive.
Activity 3
Q3
Q1
Q1
Q3
Q1
Q2
Listen to the programme again. Decide whether Professor Jessop’s answers are facts（F） or opinions（O） before each statement in Activity 3.
（ ） a Fewer people and companies chose to advertise in the newspaper.
（　）b Make a recording of a high-definition video of an event，and upload it to the Internet by smartphones.
（　）c The Internet has introduced a lot of new words to our language.
（　）d The word “microblogging” did not exist before the Internet.
（　）e Every article has reader’s comments below it and anyone can express what they think.
Activity 4
F
F
F
F
F
Listen to the programme again. Decide whether Professor Jessop’s answers are facts（F） or opinions（O） before each statement in Activity 3.
（　）f In my opinion ，newspaper businesses will find it much harder to survive in the future .
（　）g Big media corporations are being cut out .
（　）h Anyone can decide what is news.
（　）i Most countries have seen a drop in newspaper sales.
（　）j The I n t e r n e t h a s made a great impact on how news is produced.
（　）k I believe the Internet has made media more interactive .
Activity 4
O
F
F
F
O
O
Pair Work Role-play the programme with your partner. Add your opinions or facts.
Activity 5
Identifying Facts from Opinions
·Speakers have their opinions when talking about a specific issue.
·They may use the facts to support their opinions.
·Pay attention to the words like I believe，I think，etc. to indicate the opinions.
Skill Builder
FOCUS ON FUNCTION：CLARIFYING AND ASKING QUESTIONS
Activity 6
Listen to two people talking about how people followed the news 30 years ago. Answer the questions.
听力文本
（S=A senior person 　T=A teenager）
S： About 30 years ago，everyone watched the same news and talked about it at work the next day.
T： Oh That is very different from what we do nowadays.
S： Right. In those days，the families would watch the evening news on TV.
T： So does that mean that everyone watched the same TV programme Can you tell me more about it
S： After dinner，families would gather around the television and watch the news from 7 pm to 7. 30 pm.
T： Really That’s interesting. But what I don’t quite understand is that everyone in the family watched the same news together. Did they all have the same interests
S： Well，let me put it another way . Due to the limited ways to find out the most up-to-date news in those days，watching the evening news became a kind of common practice for many families. Did I make myself clearer
T： Ah，that must have happened before we had computers and the Internet.
S： Exactly. We now can follow the news at any time 24 hours a day.
FOCUS ON FUNCTION：CLARIFYING AND ASKING QUESTIONS
Activity 6
Listen to two people talking about how people followed the news 30 years ago. Answer the questions.
1　What would families do in the evening
2　How would they get the news
3　Why did they do so
After dinner，families would gather around the television and watch the news from 7 pm to 7：30 pm.
They would watch the news on TV.
Due to the limited ways to find out the most up-to-date news in those days，watching the evening news became a kind of common practice for many families.
Listen and plete the Talk Builder.
Clarifying and Asking Questions
Clarifying
1 Let me 　　　　　　　　　　　.
2 Did I 　　　　　　　　　　　
Asking Questions
1 So 　　　　　　　　 everyone watched the same TV programme
2 Can you 　　　　　　　　　　
3 　　　　　　　　　　 the same interests
Activity 7
Talk Builder
put it another way 　
make myself clearer
does that mean
tell me more about it
Did they all have
SPEAK
Search online and find out how the different types of media have changed in the past 100 years. What are the advantages and disadvantages of each type of media
Activity 8
Language points
核心词汇
教材原句p.56 Fewer people and companies chose to advertise in the newspaper.
很少有人和公司选择在报纸上做广告。
题组练·领悟方法
1 advertise vi. & vt. 为……做广告
搭配 advertise（...）on TV/on the Internet 在电视/ 网络上（为……） 　登广告
advertise for 为征求……登广告
They advertise the new cross talk on the Internet.
他们在网上登广告宣传新相声。［词汇复现］
We are advertising for comedians. 我们正在登广告招聘喜剧演员。［词汇复现］
单句语法填空
（1）［词汇复现］The shopkeepers had the purse 　　　　 　（advertise）on the Internet for promotion.
（2） I’m an 　 　 　　 　（advertise）and I’m interested in making better ______________　　　　 　（advertise）.
（3） Dina，having struggled for months to find a job as a waitress，finally took a position at a local 　 　 　　 　（advertise）agency.
advertised
advertiser
advertisements
advertising
教材原句p.113 Some sites are bringing the news directly from the people who are experiencing or witnessing it，on the spot of... 一些网站直接从正在经历或目睹事故的人那里带来新闻，在……的现场。（听力材料）
2 witness vt. & n.
（1）vt. 亲身经历；目击；见证
He was not the only one who witnessed how the precious vase was broken into pieces.
他并不是唯一一个目睹珍贵花瓶如何破成碎片的人。［词汇复现］
Recent years have witnessed the rapid development of exploring the universe.
近几年宇宙探索得到了迅猛发展。［词汇复现］
（2）n. 目击者；证人；见证（以言行证实信仰）
His good health is a witness to the success of the treatment.
他身体健康证明这种疗法是成功的。
He pretended not to witness the accident and was not willing to give witness to it.
他假装没有目击那次事故，也不愿意作证。［词汇复现］
【学法点拨】
①witness 搭配中的to 为介词。
②witness 作“见证”讲时，同 see，find 等词一样，可以用时间或地点名词作主语，使用拟人化的手法。
As one major city along the ancient Silk Road，Lanzhou has witnessed the efforts of our ancestors and their achievements of developing the Silk Road. 兰州作为古丝绸之路的一座重要城市，见证了先辈们为发展丝绸之路所作的努力和取得的成就。
单句语法填空
（1） We 　　 　 　 　 　（witness）major changes unfolding in our world，something unseen in a century. This is a world of both opportunities and challenges for us.
（2）［词汇复现］The witness 　　　　 　 the car accident showed great sympathy for the unfortunate boy and decided to stand in defence of him.
（3）［2017·浙江卷］Italy，which has a much weaker tradition of immigration， 　　　　　 　（witness） a sharp increase in immigration in recent years.
完成句子
（4） The police found 　　　　　　　　 　　（一个……的目击证人）the accident and asked her to 　　　　　　　　 　___________________________（为…… 作证）it.
英译汉
（5） Our city witnesses four different seasons， plenty of sunshine and good rainfall，but in winter you may feel a little cold.
__________________________________________________________________________________________
　　　 　
　　　 　
are witnessing
to
has witnessed
a witness to
bear/give witness to
我们的城市四季分明，阳光充足、雨水充沛，但在冬天你可能会觉得有点儿冷。
3 spot n. & vt.
（1）n. 地点；斑点；污点
搭配：on the spot 当下，当场；在现场
a quiet spot on the beach 海滩上一个安静的地方
a white cat with brown spots 带褐色斑点的白猫
a few spots of blood 一些血渍
He answered the question on the spot. 他当场就回答了那个问题。
The police were called and they were on the spot within three minutes.
警方接到报警，不到3 分钟就赶到了现场。
（2）vt. 发现；认出（spotted，spotted；spotting）
搭配：spot sb/sth doing sth 发现某人/ 某物正在做某事
I spotted her sitting in the corner，sighing.我发现她正坐在角落里叹气。
He spotted the famous comedian in the crowd who will perform cross talk in his city tonight.
他在人群中认出了今晚要在他的城市表演相声的著名喜剧演员。［词汇复现］
【学法点拨】
spot 意为“地点”作先行词，且从句缺状语时，用where 引导定语从句。
He is searching for a spot where he can advertise for his organic food grown on his own farm.
他正在寻找一个可以为他自己农场种植的有机食品做广告的地方。［词汇复现］
单句语法填空
（1） She told us the exact spot 　 　 　　 　 the accident happened.
（2） Tom spotted smoke 　　　 　 　（come）out of his neighbour’s house last night.
（3） We ought to find out the views of the people 　　 　 　 　 the spot.
完成句子
（4） He had to make a decision 　　　 　 　　　（当场）.
（5） Let’s make an assumption that he was 　　　 　　　 （在现场） when the crime happened.
where
coming
on
on the spot
on the spot
THE END

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