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(共15张PPT)
Unit 14 Routine Design and Schedule
Teaching Plan: 6 Periods
Teaching objectives:
To know the basic knowledge and major characteristics of schedule
To be able to design itinerary
To master English forms and vocabulary commonly used in schedule
To cultivate main abilities to meet foreign guests and professional competence
教学时数：6学时
教学目标：
掌握有关 旅游路线的基本知识及其主要特点
了解旅游线路设计的基本知识
掌握在旅游行程中常用的英语表达形式及词汇
培养主要旅游活动的涉外接待能力和相应的职业素养
Unit 14
Step 1: Warming up
Match the picture and the description, and talk about the pictures with your partner.
Sydney Opera House
London Tower Bridge
The Statue of Liberty
Singapore
Unit 14
Step 2 Useful expressions for dialogues.
It contains 3 tourist attractions: Guilin, Li River and Yangshuo.
How long does the tour last
This is the most reasonable price of this tour.
To help the sightseer have a good rest, we booked the four-star hotel.
You will obtain more discounts if you join in our tour during the golden week.
I strongly recommend you to travel to Singapore.
Many people choose to spend their holiday there.
It will meet all your requirements above.
Many tourists choose to visit the ancient city.
I want to travel abroad to avoid the peak period and take me out of myself by the way.
Unit 14
Step 3: Sample Dialogue A FIT to Hainan
Linda: Hello. Welcome to Jiahua Travel Agency. May I help you
Peter: Our family want to have a FIT to Hainan. Could you tell us more in detail
L: OK. Hainan has the most beautiful tropical oceanfront, azure ocean, white beach, golden sunshine and fresh air.
P: How much does the tour cost
L: It’s about 2,500 yuan per person.
P: Please tell us more in detail about the schedule.
L: Well, it’s a 5 day tour including round trip air fare, four-star accommodation, buffet ,entrance ticket and guided charges.
P: It fits our requirements very well.
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Step 3: Sample Dialogue B Routine design and schedule
Robert is talking about the routine design and schedule of a new tour with his manager Mr. Black.
R: Manager , we have worked out the scheme of a new tour. Here is the details.
B: OK. Can you give me an oral introduction of the tour first
R: Sure. It’s a eco-tour which is very popular recently.
B: What’s the target group of the tour
R: According to a survey, about 85% of the consumers of both group travel and family travel are the target group.
B: So what’s the schedule about
R: There are different routes so that the duration is also varied. It contains 5 tourist attractions in Shandong Jinan, Dongying,Zaozhuan, Linyi and Weifang . The tour will last for 5 days.
B:It sounds reasonable.
Unit 14
Step 4: Text
Main points of the text:
Travel and tourism has become a leading industry, contributing a steady national GDP growth.
Rising middle class incomes and a pent-up demand to see the rest of the world will make China one of the most significant outbound tourism markets in the coming decade.
China has been the leading source of outbound tourists in Asia since 2003.
Mainland Chinese are currently able to take organized leisure tours to over 100 countries that have "Approved Destination Status".
Unit 14
Stpe 4 Text
Analysis of the Text:
Travel and tourism has become a leading industry, contributing a steady national GDP growth .
Contribute: vt. 贡献，出力；
e.g. I expect you to sit there quietly respect your neighbor. I expect you to contribute to the learning environment.
我期待你们安静地坐在这里，尊重周围的同学,我期待你们都对学习环境有所贡献。

Unit 14
Analysis of the Text :
Chinese provinces are focusing on developing tourism, so it has become a major industry in terms of revenue generation.
In terms of :依据；按照；在…方面；以…措词
e.g. In terms of unemployment, the troubles of the Detroit auto industry have hit Michigan in the Midwest especially hard .
Unit 14
Analysis of the Text:
Rising disposable incomes and constant exposure to foreign countries on television have also contributed to a surge in outward tourism.
Disposable:可自由使用的 ,用完即可丢弃的
disposable income 支配收入
disposable chopsticks一次性筷子
Unit 14
I. Exercises: Answer the following questions
1) Why has travel and tourism become a leading industry in China
2) Explain the holiday system.
3) What has contributed to a surge in outward tourism for the Chinese
4) Give an example to show a surge in outward tourism in China.
5) In which travel destination has China been the leading source of outbound tourists
6) What are the top ten outbound markets in China
II . Give a summary of Text A with the help of the answers of Exercise 1.
Writing an essay by putting together the answers to the questions in Exercise I, using such joining words like because, and, but and so on.
Unit 14
Step 6 Writing
Sample: Silk Road Tours

Day 01 Beijing (D)
Introduction :
Arrive in Beijing, the capital and cultural center of China, where virtually every boulevard and building exudes an air of importance. Transfer on arrival to your 4-star hotel. Visit the Yonghe Palace in the afternoon, the most renowned Tibetan Buddhist temple in China, outside Tibet itself.
Accommodation :
Stay at 4-star hotel in Beijng.

Day 02 Beijing - Urumqi - Karshgar (B. D)
Introduction :
Fly to Urumqi, the capital city of Xinjiang Autonomous Region. Our English-speaking guide will meet you in the airport and show you around in the Xinjiang Autonomous Region Museum. Take flight to Karshgar, the largest Chinese city to Afghanistan.
Accommodation :
Stay in Karshgar 3-star hotel
…
Day 17 Xi'an - Beijing - Hometown (B)
Introduction :
Fly to Beijing in the morning after your fine breakfast, transfer the flight to your homebound journey aboard your select airline
Translation
第四天： 北京-西安 （含早餐、午餐）
乘早班航班飞往西安，唐汉等13朝古都，历经3000多年。先参观陕西博物馆，藏品达373,000，其中许多是国宝级珍品。然后参观大雁塔，现设有亚洲最大的音乐喷泉。自由市场也是理想的漫步之处。或者可以登上明长城（1368-1644 AD），具有600 多年的历史，是中国保护最好的古城墙。晚上入住西安索菲特大酒店。
Unit 14
Answer to translation for reference
Day 04 Beijing - Xi'an (B. L)
Introduction :
Take morning flight to Xi'an, capital of 13 ancient Chinese dynasties including the Han and the Tang with over 3000 years of recorded history. First you will visit Shaanxi History Museum, with a super large collection of 373,000 pieces of relics, among which dozens are state treasures. Then you will visit the North Square of Big Wild Goose Pagoda, which is equipped with one of the largest music spring in Asia. The free market is a nice place to wander through at the end of the day. Or you can go to the City Wall of the Ming Dynasty (1368 A.D -1644 A.D), the best preserved ancient city wall in China built over 600 years ago. Accommodation : Xi’an Grand Sofitel International Hotel
Unit 14

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