资源简介

(共36张PPT)
Chapter One
English at Travel Agency
In this chapter, you will learn:
how to introduce tour routes to potential clients;
how to communicate effectively in English with your clients and discuss the travel plan and daily itinerary;
Chinese holiday etiquette;
how to write formal travel itinerary in English
Part One —— Open Your Toolkit
Situation I
Situation II
Situation I —— Background Information
When a travel agency or a tourism organizer wants to recommend various tour products or routes to customers, the following key points in sales promotion are for your references:
Situation I —— Background Information
channels of distributions;
use of technology to reach customers;
physical location of the tourism facility;
budget for promotion costs;
identifying the target consumers and their psychological needs or wants;
methods used for advertising
R: Rebecca, a receptionist H: Hoover, a customer
R: Good morning. This is Jinlong Travel Agency. May I help you , please
H: Yes, we want to get some information about traveling.
R: Ok, what kind of information do you want to get Are you planning to travel
H: Yeah. I will get married with my fiancée!
R: Really Congratulations! National Day “Golden Week” is coming soon. You can use this opportunity to spend your honeymoon.
H: We think so. But we have little experience, so we come here to get some detailed information1. Would you please give us some advice
R: Ok, please allow me to introduce our travel agency business to you2.
H: By the way, will you please recommend some tourist resorts for lovers My fiancée and I consider this journey is very important.
Situation I
R: Of course. We have special travel packages for lovers3.
H: Packages for lovers That sounds good! What is the specific content
R: National Day “Golden Week” is coming soon. We have the classic domestic traveling and characteristics foreign traveling, which one do you want to choose from
H: We want to choose foreign traveling. We have visited almost all the famous attractions because of frequent business4.
R: Which country would you like to visit
H: I have no idea, can you recommend me an interesting country
R: Egypt would be a perfect choice for you. As you know, it is one of the four great ancient civilizations5. It’s very mysterious.
H: Oh, do you have any discount
R: Yes, The cost of the Egypt traveling is falling rather than rising because of National Day.
Situation I
H: Really Can you tell me more about it
R: Firstly the total price will reduce 2,000 yuan.
H: Wow, it’s much cheaper now!
R: During the golden week, if you buy one airline ticket, you will get another one free.
H: Do you mean that I can get two tickets with the cost of one
R: Yeah. In addition, you can get 20% discount for the accommodation6.
H: Wow! It sounds great!
R: Moreover, you will obtain a small souvenir provided by our travel agency if you join in our tour during the golden week.
H: Ok, We will visit Egypt this golden week.
R: En, It’s really a good bargain.7
Situation I
recommend v. 推荐、建议
resort v./n. 求助
package n. 包、一揽子交易
domestic adj. 国内的
attraction n. 吸引力、名胜
civilization n. 文明
falling adj. 下落的
rising adj. 上升的
discount n. 折扣
Situation I —— Vocabulary
But we have little experience, so we come here to get detailed information.
不过我们没什么经验，所以来你们旅行社了解一下详细情况。
please allow me to introduce our travel agency business for you.
让我来给你们介绍一下我们旅行社的项目。
We have special travel packages for lovers.
我们有专门情侣旅游套餐。
We have visited almost all the famous attractions because of frequent business.
由于经常出差，国内著名景点我们差不多都去过了。
it is one of the four great ancient civilizations.
它是四大文明古国之一。
you can get 20% discount for the accommodation.
住宿方面也可以享受8折优惠。
It’s really a good bargain.
绝对物超所值
Situation I —— Notes
As a receptionist at a travel service, if you talk about a travel plan with tourist, the following six steps are for your references:
Situation II —— Background Information
Talk to travelers and find out what they want.
Start by listing everything they’d like to see.
Establish a route and timeline. Write down any places that they have to be on a certain date.
Determine the mode of transportation.
Make a rough itinerary. Taking into account the length of their vacation, write in the number of days they’d like to stay in each place. Carefully consider travel time to get an idea of how long various journeys will take.
Adjust by cutting, streamlining, or adding to fit their timeline or budget.
Situation II —— Background Information
A: a receptionist at travel service B: a customer
A: Good morning, sir. May I help you
B: Yes, I’m here for an enquiry about some holiday package tours1. My name is Sam Smith.
A: You are welcome, Mr. Smith. May I know how many people there are in your group
B: Six in total. My wife, two friends, two children and me. We are thinking about choosing a warmer and interesting place for spending our holiday. Would you please give us some suggestions
A: Sure. We have arranged enough tour routes to travel to your heart’s content. But do you have anything specific in your mind
B: Yeah. I read in your travel brochure about your flight tour to Hainan Island. I’m interested in your five-day and four-night tour by air.
A: Thanks for your enquiry. In fact, you have made such a reasonable choice, for Hainan tour is now at its peak season2.
Situation II
B: Really Then, could you please tell me if the price you have offered in the brochure3 will cover all the expenses
A: Yes, it will.
B: Good. May I know your itinerary for this tour
A: Sure. On the first day, the tour group will flight to Haikou and visit the Five Officials Shrine4, and Hairui Tomb5; on the second day, they will head to Qionghai city and visit Boao Economic Forum For Asia6, then tour the Yudaitan Beach and visit Xinglong Tropical Botanical Garden7; on the third day, visit Dadonghai Beach Resort (Optional Water Activities pay on your own account) and stroll in Luhuitou Park on the hill; on the fourth day, visit Tianyahaijiao(the end of the earth) Tourism Area8, appreciate China Tea-making ritual and enjoy the tea of Hainan; on the fifth day, visit the No.1 Bay---Yalong Bay9 and visit Li-People Village10(Watch the Ethnic Folk Dance Show)
Situation II
B: Sounds interesting. Do you have any tour guide who can speak very good English to give introductions to them
A: No problem. An English-speaking tour guide will accompany them from the beginning to the end.
B: Great! That’s what we want. By the way, when will you have a package tour recently
A: Oh, let me check. A moment, please. Yes, it will be on January 28th, this Saturday. There are still some vacancies.
B: Ok, we will join the tour group for this Saturday. How much will it cost in total
A: Do you have any kids below 1.2m in height There is some discount for them.
B: No, both of them are not less than 1.2m in height.
A: It will be 3500 yuan per person, and the total comes to 21000 yuan, please.
B: May I use my credit card
A: Sure, you can.
Situation II
enquiry n. 询价
peak n. 高峰
brochure n. 宣传册、小册子
shrine n. 圣地
forum n. 论坛
tropical adj. 热带的
botanical adj. 植物学的
stroll v. 散步
ritual n. 仪式
bay n. 海滩
vacancy n. 空位、空房间
Situation II —— Vocabulary
I’m here for an enquiry about some holiday package tours.
我是来咨询一下关于节日期间包团游的情况的。
Hainan tour is now at its peak season.
海南游现在正处于高峰期。
the price you have offered in the brochure
你们在宣传册上的报价
the Five Officials Shrine 五公祠
Hairui Tomb 海瑞墓
Boao Economic Forum For Asia 博鳌亚洲经济论坛
Xinglong Tropical Botanical Garden 兴隆热带植物园
Tianyahaijiao Tourism Area 天涯海角旅游风景区
Yalong Bay 亚龙湾
Li-People Village 黎寨
Situation II —— Note
Part Two — Practice the Following
Listening Practice
Role play
Matching
Practical Reading
Translation
Writing
Listening Practice
I’m Lucy. Today, a newly-married couple came to the agency. They had planned to spend the honeymoon and asked me to ______some good tourist_____ for them. I introduced our travel_____ and asked them whether they would choose______ traveling or foreign traveling. They chose the later for they had already visited most of the famous domestic__________.
My name is Ben, and I work in a travel agency. I am responsible for the exploration of the new tour. This morning I reported my scheme to the General Boss Carl. The Red tourism route was rather__________ recently. The__________ groups are the___________ of both group travel of organization and family travel. There were different routes so the duration was also__________. The price of the 6-day tour was higher for we will_________ flights for the tourists.
I’m Harvey, a staff in DH Travel Agency. Today, I received a customer who said his company planned to travel to Bei Daihe in group. I asked about the members of the group and the date for I need to__________ whether any___________ was free then. Then he asked me how to arrange his__________ . So I told him other__________ of the tour, like the beautiful___________ of the spots.
Listen to the report from the clerks of travel agencies and fill in the blanks.
Role play
Supposing you are a receptionist at a travel agency, and now a couple, Mr. and Mrs. Green come to visit you and ask for some information about tour routes to Suzhou and Hangzhou. Please recommend some routes to them and give brief descriptions to the attractions concerned, and their prices, accommodations, transportation and services available as well.
Matching —— Choose the Locations of the following Sightseeing Places from A-J
Zhangjiajie, Hunan Province
Shanghai
Gansu Province
Sichuan Province
Qingdao, Shandong Province
Dalian, Liaoning Province
Kaifeng, Henan Province
Hubei Province
Xinjiang Uygur Autonomous Region
Hong Kong
Yellow Crane Tower
Matching —— Choose the Locations of the following Sightseeing Places from A-J
Zhangjiajie, Hunan Province
Shanghai
Gansu Province
Sichuan Province
Qingdao, Shandong Province
Dalian, Liaoning Province
Kaifeng, Henan Province
Hubei Province
Xinjiang Uygur Autonomous Region
Hong Kong
Haizhiyun Square
Matching —— Choose the Locations of the following Sightseeing Places from A-J
Zhangjiajie, Hunan Province
Shanghai
Gansu Province
Sichuan Province
Qingdao, Shandong Province
Dalian, Liaoning Province
Kaifeng, Henan Province
Hubei Province
Xinjiang Uygur Autonomous Region
Hong Kong
Lantau Buddha
Matching —— Choose the Locations of the following Sightseeing Places from A-J
Zhangjiajie, Hunan Province
Shanghai
Gansu Province
Sichuan Province
Qingdao, Shandong Province
Dalian, Liaoning Province
Kaifeng, Henan Province
Hubei Province
Xinjiang Uygur Autonomous Region
Hong Kong
Zhanqiao Landing Stage
Matching —— Choose the Locations of the following Sightseeing Places from A-J
Zhangjiajie, Hunan Province
Shanghai
Gansu Province
Sichuan Province
Qingdao, Shandong Province
Dalian, Liaoning Province
Kaifeng, Henan Province
Hubei Province
Xinjiang Uygur Autonomous Region
Hong Kong
JiaYuGuan Fortress
Matching —— Choose the Locations of the following Sightseeing Places from A-J
Zhangjiajie, Hunan Province
Shanghai
Gansu Province
Sichuan Province
Qingdao, Shandong Province
Dalian, Liaoning Province
Kaifeng, Henan Province
Hubei Province
Xinjiang Uygur Autonomous Region
Hong Kong
Great Minister's Temple of the Song Dynasty
Matching —— Choose the Locations of the following Sightseeing Places from A-J
Zhangjiajie, Hunan Province
Shanghai
Gansu Province
Sichuan Province
Qingdao, Shandong Province
Dalian, Liaoning Province
Kaifeng, Henan Province
Hubei Province
Xinjiang Uygur Autonomous Region
Hong Kong
Yuyuan Garden
Matching —— Choose the Locations of the following Sightseeing Places from A-J
Zhangjiajie, Hunan Province
Shanghai
Gansu Province
Sichuan Province
Qingdao, Shandong Province
Dalian, Liaoning Province
Kaifeng, Henan Province
Hubei Province
Xinjiang Uygur Autonomous Region
Hong Kong
DunHuang MoGao Grottoes
Matching —— Choose the Locations of the following Sightseeing Places from A-J
Zhangjiajie, Hunan Province
Shanghai
Gansu Province
Sichuan Province
Qingdao, Shandong Province
Dalian, Liaoning Province
Kaifeng, Henan Province
Hubei Province
Xinjiang Uygur Autonomous Region
Hong Kong
Giant Buddha in Leshan
Matching —— Choose the Locations of the following Sightseeing Places from A-J
Zhangjiajie, Hunan Province
Shanghai
Gansu Province
Sichuan Province
Qingdao, Shandong Province
Dalian, Liaoning Province
Kaifeng, Henan Province
Hubei Province
Xinjiang Uygur Autonomous Region
Hong Kong
Hundred-li-long ladder
Practical Reading
Read the passage and choose the proper answers
Translation
A. Translate the following into English
1.现在是旅游的黄金时期，在国庆推广红色旅游也相当合适。
It’s golden time for tourism and the Red tourism is suitable to be promoted in the National Day.
2.这条路线的目标消费群是哪些？
What’s the target group of the tour
3.我们有很多图片和介绍。
We have many pictures and introductions.
4.12天西藏之旅，每位的价格是7380元，团体价格则是6780元。
The price of the 12-day Tibet tour is 7,380 yuan per person and the group price is 6,780 yuan.
5.那你们预定这项旅游套餐吗？
Well, would you order this travel package
B. Translate the following into Chinese：
Good morning，Ladies and Gentlemen：Welcome to Beijing，and welcome to today's Hutong tour！My name is xx，you can simply call me Grace. I was born and grew up in Hutong area. Today I'll show you around my neighborhood. If you have any questions，please let me know. I will try my best to make your stay a pleasant and memorable one！First of all，I would like to start with the term "Hutong"，H-U-T-O-N-G what does Hutong mean？According to experts，the word Hutong originated from Mongolian language meaning "Well". In ancient times，people tended to gather and live around wells. So the original meaning of Hutong should be “a place where people gather and live”.Another explanation says that during the Yuan Dynasty，about 13th century，residential areas in the city were divided into many divisions. Between the smaller divisions were passageways for people to travel through. And those passageways also functioned as isolation belts against fire risks. In Mongolian language，passageways of this kind were called Hutong. But no matter what Hutong exactly means，one thing is for sure，that is，Hutong first appeared in Beijing during the Yuan Dynasty.
Writing —— One-day Tour in Beijing
8:30 a.m. Pick up travelers from hotel, then drive to the Great Wall(120 miles away from downtown about one hour’s driving).
9:40 a.m. Visit the Great Wall (2 hours).
11:50 a.m. Lunch at Pearl Restaurant(50 minutes).
12:50 a.m. Visit the Thirteen Ming Tombs & Reservoir.
4:00 p.m. Back to Beijing Hotel.
Service Standard:
Round trip transfer to your hotel;
Air-conditioned coach;
Entrance fees for attractions as listed;
English-speaking tour guide;
Typical Chinese lunch at a nice restaurant.
Task: write out an itinerary for the Blacks who want to have a city tour in your hometown or other cities in your province for two days from May 1st to 2nd this year, please make an itinerary for the family.
Part three Know Something about Social Etiquette
Mid-autumn Festival
Moon cakes
Supplements

展开更多......

收起↑