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(共17张PPT)
Unit 2 Wildlife Protection
Period 6 Reading for Writing
—Make an effective poster
When the buying stops, the killing can do.
blue whale
panda
African elephants
学习目标
1.通过例文学习感知、归纳海报的结构与语言特色，并就某个濒危动物制作宣传海报。
2.在阅读理解海报内容和制作海报的过程中，培养社会担当和责任感。
Reading
1. Look at the posters. Which emotions do these photos communicate
Frightening. It doesn’t look friendly and its teeth look sharp.
The koalas are lovely and cute.
They look soft and gentle.
Reading
When it comes to wildlife protection, all species—the good, the bad, and the ugly—should be treated equally. Pandas, dolphins, and other cute wildlife are important, but we must pay attention to less cute animals, too. The world needs all kinds—without variety. our planet cannot survive. So if you want the future to be beautiful, you have to give ugly a chance.
Billions of trees are being cut down every year to make paper for humans. Every tree that is cut down is a part of the habitat of animals such as these koalas. In this way a lot of animal homes are being destroyed! Is it right to make animals homeless so that humans can have more paper
(1)Write a one-sentence summary for each poster.
Poster 2: Cutting down trees to make paper destroys the natural habitat of many animals.
Poster 1: All wildlife including the ugly animals need to be treated equally.
Reading
2. Read and answer.
Reading
2. Read and answer.
(2)What does each poster use to stir up emotions
The first poster uses an ugly picture of an animal to get a reaction from the reader, but then makes the point that this reaction is part of the problem because all animals should be protected, not just ones we think are cute. The ugly rodent is also framed by a Mickey Mouse outline, showing the difference between how we see them in cartoons and how they really are. The second has a cute picture and the headline is written as if the koalas were speaking to the reader which may make them more sympathetic.
Reading
2. Read and answer.
(3)Who do you think is the intended audience for each poster
Why do you think so
The posters are intended for everyone because they appeal to protecting our planet which we all live on, and to our paper consumption which we all rely on.
Reading
2. Read and answer.
The first poster wants us to consider “ugly” animals as just as important as cute ones, because it asks us directly to do that. The second wants us to be aware of our paper consumption. It doesn’t tell us to change directly, but it appeals to our emotions to change because what we are doing is not fair to animals like koalas.
(4)What does each poster want people to do How do you know
Reading
2. Read and answer.
(5)In your opinion, which poster is more effective Why
I think the “Give Ugly a Chance” poster is more effective, because the viewer will react to the ugly animal first, but then read that this reaction is part of the problem that needs to be dealt with.
Study the language features
◆What makes a good poster
◆How to organize your poster
Study the language features
(1)Use a good title: simple, interesting, unusual
(2)Use facts: numbers, reasons, measures
(3)Use powerful images
A Good Poster
◆ Discuss about an endangered animal:
（1）Is it being hunted and killed Why
（2）Is its food source in danger Why
（3）Is its habitat being threatened Why
（4）Do people know the animal is endangered Why
（5）What are some ways to protect the animal
（6）How could its habitat be preserved
（7）What could be done to let people know about the situation
Writing
◆Work in pairs. Make a poster about an endangered animal.
(1)Why is it endangered
(2)What is the population
(3) What is being done
(4) What can we do
Writing
◆ Exchange and check.
√ Does the poster include key information about the animal
√ Does the poster explain why it is endangered
√ Does the poster support its information with facts
√ Is the message of the poster clear, i.e. can you tell clearly what the designer wants the reader to think or do
√ Is the image on the poster effective
Writing
Assignment
Complete your poster and show it on the wall.

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