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(共26张PPT)
Unit 3
Undertanding Ideas
What changes times bring to our country
With the development of the economy and modern technology, great changes have taken place in our life.
Do you like reading books
Where do you often buy books
physical bookstores
online bookstores
Activity 1
Read the charts and answer the questions.
What are the charts about
What information can you get from the charts
Do you prefer buying books in physical bookstores or online bookstores And why
relatively stable
increasing greatly
The two charts are about sales made by physical bookstores and online bookstores in China.
decline
Look at the title and pictures and guess what the title means.
A new period/ era
A New Chapter means the Rainbow Bookstore has stepped from _________ into __________.
Pre-reading
old
new
a new start/beginning
a new look/appearance
a new way of reading
a new way of running
a new way of communication
a new relationship between people
Para. 1
Para. 3
Para. 4
Para. 5
Para. 6
Para. 7
Para. 8
Read for the main idea of each paragraph and the passage structure.
a. The reason for the bookstore’s closing.
b. Heard the news that the bookstore would be closed.
c. Childhood memories.
d. The new owner of the bookstore.
e. Left the Rainbow bookstore.
f. The changes of the Rainbow Bookstore.
g. The previous owner's feelings about the new bookstore.
Para. 2
h. New functions of the bookstore.
Part Ⅰ The old bookstore’s conditions and the reasons why it would be soon closed.
Part Ⅱ The bookstore was brought back to life.
Figure out the genre(体裁) and divide the passage.
para1-4
para5-8
narration
记叙文
The structure of the passage
heartbroken
came back to
surprised
corporate
leadership
creativity
Careful reading
(　　)1.What’s the author’s attitude towards the closing of the Rainbow Bookstore
A.Upset. 　
B.Pleased.
C.Indifferent.
D.Objective.
√
(　　)2.What were the author’s feelings when she or he was back in the store a few months later
A.Sad and surprised.
B.Surprised and excited.
C.Curious and sad.
D.Disappointed and sad.
√
(　　)3.What did the third paragraph intend to do
A.To recall the author’s childhood life.
B.To prove the bookstore’s attraction.
C.To describe the author’s love of the bookstore.
D.To praise Casey’s devotion to his work.
√
(　　)4.What can we learn about the Rainbow Bookstore from the passage
A.It was rebuilt by Jennifer Oakley.
B.It had been turned into a stationery store.
C.It attracted a lot of musicians.
D.It held more community events than before.
√
◆ Products
◆ Events
◆ Technology
sells1. _________,
posters,other best
seller themed2. ___;
and3. _______ food;
Share idea and
comments on a7.
______________
book readings,
poetry5.______ and
even jazz6._________
and movie nights
Only sell books
share idea and
comments on a
large 4._____
New Bookstore
Old Bookstore
Similarities:
board
stationery
gifts
organic
recitals
Sell books
The old_____
Share ideas and
comments
Community events
Love for____
concerts
big screen
brick exterior
books/reading
Changed
Unchanged
Deep thinking
What are the author’s feelings towards the changes of the Rainbow Bookstore
heartbroken
The legendary fixture was closing.
sad and depressed
Childhood memories
wave goodbye
pleased
corporate knowledge combined with creativity
surprised
book reading
shelves selling stationery, posters...
a big screen
sympathetic
e-books
chain stores
online discounts
P1
P2
P3-4
P5-7
P8
2. Why does Jennifer choose to continue opening Rainbow Bookstore rather than start other kinds of business modes
1. What makes Rainbow Bookstore survive as times change
Corporate knowledge
Creativity
Positive attitude
Love for reading
Love for communitity
Keep original aspiration
Summary
Choose the ideas conveyed in the passage and find evidence to support your choices.
Traditional bookstores can't compete with large bookstore chains.
People's love of reading never changes.
Technology has been a key factor in bringing the Rainbow Bookstore back to life.
Creativity plays an important role in the new Rainbow Bookstore.
Para. 5: “Clearly, the Rainbow Bookstore was in good, creative hands.”
Para. 7: “It had a café selling organic food, and there were now more community events such as…”
Para. 8: “… corporate knowledge combined with creativity has brought my humble bookstore into the 21st century. ”
Para. 1: “The bookstore, …a place where anyone could drop in and connect through their love of books.”
Para. 7: “…the bookstore was being turned into a place for literature-loving members of the community to get together.”
Thinking & Sharing
What qualities do we need to embrace a new chapter
embrace a new chapter
adaptive/ flexible
determined
creative
courageous
responsible
intelligent
ambitious
Robot
Audiobook
(有声读物)
Decorating style
New
ideas
If you were to run a bookstore, how would you innovate to attract more readers
西安方所书店：“传统文化 + 文创空间”模式；
成都言几又：“书店 + 咖啡 + 艺术展览”复合业态
heartbroken
sympathetic
surprised
pleased
Can you retell the passage according to author’s feelings
To be closing
Reasons
Sigh deeply
Sweet memories
Still open
Creativity
A new chapter
combination
Summary
课文二次开发利用
It broke my heart when I heard that the Rainbow Bookstore was closing after 50 years of business.I hurried back to say goodbye to the bookstore
1.　　　　 I spent so much time 2.　　 　 　(read) and having fun.The books were already being 3.　　　 　(pack) into boxes when I arrived.
4.　　　　(sigh) deeply,Old Casey,the owner,told me that partly because of the 5.　　 　　(popular) of online reading and chain stores,it was becoming difficult to run a traditional bookstore.At this moment,it
6.　　　 　(occur) to me that the bookstore along with my old memories could soon disappear 7.　　　　 good,which made me really upset.
where
reading
packed
Sighing
popularity
occurred
for
However,a few months later,I came back to my neighbourhood,
only 8.　　　　(find) that the Rainbow Bookstore was still there and it was turned into a new modern place for literature-loving members to get together.Everyone 9.　　　 　(please) with the changes including Casey.The bookstore began 10.　　　　(it) new chapter to serve the community.
to find
was pleased
its
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