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Starting out & Understanding ideas
Unit 4 Everyday economics
By the end of the class, you will be able to:
1. obtain the key information about the development of currency and have a basic understanding of daily economic activities;
2. perceive the genre, structure and language features of the text, and discuss young people’s entrepreneurship;
3. develop a positive attitude towards life and critically analyze the problems of young people’s entrepreneurship.
Learning objectives:
1.What is the video about?
2.What stages are mentioned in the video? What are they like?
Activity 1 Watch and answer:
Stage 1
______ system
A way to ________ goods and services for other goods and services.
Stage 2
Some goods, e.g. salt
They were used to ________the value of other products and services.
Stage 3
______ items
Around the 11th century BC, Chinese people used small pieces of________ to trade things.
In the Qin Dynasty, coins took a________shape with a _______hole through the middle.
Stage 4
_______money
Around the year 1000, _______was introduced and it is said to be the first example of paper currency.
Stage 5
a modern system of
_____________
It is continuing to________ and__________.
Activity 1 Watch and answer:
1.What is the video about?
The video is about ___________________________________________.
or the development of money
is the paper money or coins that we carry around to make our day to day payments.
Currency
the history of currency
Stage 1
______ system
barter
A way to ________ goods and services for other goods and services.
Stage 2
Some goods, e.g. salt
They were used to ________the value of other products and services.
Stage 3
______ items
Around the 11th century BC, Chinese people used small pieces of________ to trade things.
In the Qin Dynasty, coins took a________shape with a _______hole through middle.
exchange
calculate
metel
bronze
circular
square
Stage 4
_______money
Around the year 1000, _______was introduced and it is said to be the first example of paper currency.
Stage 5
a modern system of
_____________
It is continuing to________ and__________.
paper
jiaozi
coins and paper notes
change
develop
2.What stages are mentioned in the video? What are they like?
1. What activities are shown in the?pictures?
2. What do they have in common?
3. What other economic activities are part of
your daily life?
Activity 2 Look and answer:
1. What activities are shown in the?pictures?
2. What do they have in common?
3. What other economic activities are part of your daily life?
These pictures all show types of economic behaviours, and they are all related to currency of various forms.
Picture 1 _________________________________
Picture 2 _________________________________
Picture 3 _________________________________
Picture 4 _________________________________
Paying coins for some vegetables
Using an ATM card to withdraw money
Donating money to people in need
Paying through an app on a smart phone
Shop online, or receive lucky money, etc.
What options do college students have after graduation?
What does the chart below tell you about the trend of college graduates starting their own businesses?
What do you think the trend will look like in five years’ time?And what are the possible reasons for the graduates’ decision to start their own business?
Pre-reading Activity 3 Look＆answer :
They can get a full-time job, pursue further education, or start their own business. They may also choose not to have a job.
1. What options do college students have after graduation?
①From 2009 to 2015, the percentage of university graduates who started a business rose greatly.
③In 2017, the percentage declined.
②Between 2015 and 2016, the percentage remained almost at the same level, about 3%.
2. What does the chart below tell you about the trend of college graduates starting their own businesses?
3. What do you think the trend will look like in five years’ time? What are
the possible reasons for the graduates’ decision to start their own business?
The trend may rise in five years’ time.
Reasons for their decision:
pursue personal passion and interest;
inspiration from social media and successful stories;
encouragement and support from others;
attractive government policies...
Activity 4 Read and answer:
What decision did Zhang Yue make to develop her career after graduation?
What is the genre of the passage?
A. An argumentation. B. A feature story.
C. An exposition. D. A narrative.
While-reading
Activity 4
What decision did Zhang Yue make to develop her career after graduation?
Zhang Yue decided to return to her home town and start a business growing roses.
A. An argumentation.
B. A feature story(新闻特写).
C. An exposition.
D. A narrative.
What’s the genre of the passage?
Features are “people stories” and often appear on a magazine or newspaper.
longer than standard news stories and written in an individual style, with extra detail and background;
starting with a “hook” that gets the interest of the reader;
the middle part containing the “meat” of the story;
the ending being a summary, a quote or even a surprise for the reader.
learning to learn:
Activity 5
Find the “hook”, “meat” and the ending of the passage and summarize the main idea of each part.
Present two scenes to introduce Zhang Yue.
The reasons why she started her business and the challenges she encountered.
The advice she gives to young entrepreneurs.
Part 1 Hook
Part 3 Ending
Part 2 Meat
Para. 1-2
Para. 3-6
Para. 7-8
Activity 6 : Choose the main purpose of the passage and give your reasons.
1. To introduce the main reasons why young people choose to start their own businesses.
2. To analyse the pros and cons of young people starting their own businesses.
3. To encourage all young people to start their own businesses after graduation.
4. To help young people think more realistically before starting their own businesses.
5. To teach young people the correct procedures for starting their own businesses.
Activity 7:
Suppose you are the one who interviewed Zhang Yue for the programme Young Start-ups, organise information from the passage and complete the interview notes.
chairwoman
Complete the notes:
2. was willing to purchase the product and help with its distribution
3. An ideal place
4. being her own boss
5. Giving something back to her home town.
Complete the notes:
10.Don't be too ambitious.
6. Persuading people to work for her.
7. determination
8. a sound business plan
9. good management and negotiating skills
Activity 8: Work in pairs. Act out the interview based on the interview notes.

1. What’s your understanding of the title Business Blossoms?
2. What do you think has contributed to Zhang Yue’s success?
Post-reading Activity 9 Think&share :
In the title Blossom is a pun(双关). As a noun, it means “flowers” and Zhang Yue’s business is to grow roses; as a verb, it means “to become more healthy, confident or successful”, so the title also means Zhang Yue’s business develops very well.
1. What’s your understanding of the title Business Blossoms?
2. What do you think has contributed to Zhang Yue’s success?
Her passion and devotion
Hard work and determination
Sound bussiness plans, good management and negotiating skills
Luck to get investment and support from experienced business people
Homework
Have you ever thought about starting your own business, or would you rather do a white-collar job in an office?
Write a passage about your choice and give your reasons. (About 100 words)

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