牛津译林版(2019)选择性必修第二册Unit 1The mass media(共149张PPT+讲义)2027届高三英语一轮复习

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牛津译林版(2019)选择性必修第二册Unit 1The mass media(共149张PPT+讲义)2027届高三英语一轮复习

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(共149张PPT)
选择性必修第二册 
Unit 1 The mass media
内容索引
词汇复现 语境串记
多维演练 素养提升
基础默测
高效课堂 考点突破
课时作业
词汇复现 语境串记
返回
熟读话题外刊,速记单元词汇
When it comes to mass media, information can be a 1.trap (n. 陷阱),often 2.released (vt. 发布)without proper resources. A news release about an 3.ambulance (n. 救护车)rushing to a scene might 4.extensively (adv. 广泛地)cross a 5.dozen (n. 十来个)channels, even if it's a 6.minor (adj. 轻微的,次要的)incident. A celebrity taking a 7.bath (n. 洗澡)can lead to a media 8.scream (n. 尖叫),while a dog's 9.bark (n. (狗)吠声)becomes headline news. Sometimes the news that a person 10.chokes (v. (使)窒息)on the smoke of a single 11.cigarette (n. 香烟)is 12.prior (adj. 优先的)to more pressing issues.
trap
released
ambulance
extensively
dozen
minor
bath
scream
bark
chokes
cigarette
prior
Yet, it's not uncommon for one outlet to 13.contradict (v. 相矛盾)another. For 14.instance (n. 例子),a 15.false (adj. 错误的)report can spread like wildfire, only for the 16.sum (n. 总和)of its parts to be exposed by alert 17.citizens (n. 市民). Media outlets are 18.founded (v. 创建)on every corner, each with its own take on 19.politics (n. 政治). Some might 20.accuse (v. 谴责)a politician of avoiding 21.tax (n. 税款),while others might focus on 22.mounting (vi. 逐步增加)evidence of supporting a particular 23.drama (n. 戏剧性事件).
contradict
instance
false
sum
citizens
founded
politics
accuse
tax
mounting
drama
24.Scholarship (n. 学术)articles fall into a different 25.category (n. 类别). They're more measured, but 26.nevertheless (adv. 尽管如此),they bear 27.witness (n. 见证)to the changing times. Every 28.edition (n. 一份)of newspaper or magazine offers a 29.platform (n. 舞台)for 30.interaction (n. 互动)among its 31.membership (n. 会员). The 32.chart (n. 图表)of popular shows and 33.broadcast (n. 广播节目)schedules decide the 34.channel's (n. 电视台;途径,渠道)success, aiming to 35.boost (v. 使增长)sales and 36.purchase (n. 购买)rates.
Scholarship
category
nevertheless
witness
edition
platform
interaction
membership
chart
broadcast
channel's
boost
purchase
高效课堂  考点突破
返回
1 trap vt.(trapped;trapped;trapping)使落入险境;卡住,绊住 n.陷阱,罗网,捕捉器;圈套;困境,牢笼
[基础检测]—— 单句语法填空
①(2023·新课标Ⅰ卷)Always keep in mind that even if trapped (trap)in difficulties,you should keep on going.
②Two survivors were cut free after being trapped (trap)for twenty minutes.
A
重难考点
trapped
being trapped
[能力提升]—— 句式升级
③The thief who was trapped in the house attempted to escape from the window.
→The thief trapped in the house attempted to escape from the window. (过去分词短语作定语)

trapped in the house
知识归纳
[名师指津] 表示“被困于……中”的短语还有:be/get caught in、be/get stuck in。
(1)trap sb. into (doing)sth. 使某人陷入(做)某事的圈套;使某人中计
be/get trapped in 被困在……中
(2)fall into the trap of doing sth. 落入做某事的圈套
2 release vt. 发布;释放;松开;发泄 n. 释放;发行;排放;泄露
[基础检测]—— 单句语法填空
①It took firefighters two hours to release the driver from the ruins.
②The sales figures won't be released (release)until sometime next month.
③The release of the prisoner from prison marked the end of a long and difficult journey.
from
released
of
[能力提升]—— 微写作
④我写信请求你协助释放一名被一群恐怖分子囚禁的人质。
I am writing to request your assistance in releasing a hostage who is being held captive by a group of terrorists.(应用文写作之求助信)
releasing a hostage
知识归纳
[写作佳句] I finally found a sense of release when I started practicing meditation and yoga. (读后续写之心理描写)
当我开始练习冥想和瑜伽时,我终于找到了一种解脱感。
(1)release sb./sth. from sth. 从……中放出;解聘某人
release a hostage 释放人质
(2)the release of sb. from sth. 从……中放出/释放某人;某人获释
a sense of release 解脱感
3 conclusion n. 结论,推论;结束,结果;签订,达成
[基础检测]—— 单句语法填空
①I've come to the conclusion that he's not the right person for the job.
②(2025·全国一卷)In conclusion, I believe “Fun at my school” would showcase our campus's extraordinary moments and strengthen community bonds.
③He concluded from their remarks that they were not in favor of the plan.

that
In
from
[能力提升]—— 微写作
④让我用一句谚语结束我的演讲:有志者,事竟成。
Let me conclude my speech with a saying:Where there is a will, there is a way. (应用文写作之演讲稿)
⑤经过长时间的思考,他终于得出了一个结论:他决定要坚持自己的信念,不管别人怎么说。
After a long period of thinking, he finally arrived at a conclusion that he decided to stick to his beliefs, regardless of what others say. (读后续写之心理描写)
conclude my speech with a saying
arrived at a conclusion that
知识归纳
(1)draw/come to/arrive at/reach a conclusion (that)得出结论(……)
in conclusion 总之
(2)conclude v. 得出结论;断定,推断出;结束
conclude from sth. that… 从……中得出……结论
conclude…with… 以……结束……
[写作佳句] (2023·新课标Ⅰ卷)Each chapter concludes with a collection of practices, which are designed to help you act on the big ideas of the chapter. (应用文写作之告知信)
每一章都总结了一些实践,这些实践旨在帮助您按照本章的主要思想行事。
4 committed adj. 尽心尽力的
[基础检测]—— 单句语法填空
①(2025·全国一卷)Upon encountering his brother's hurt expression, he committed himself to mending (mend)their relationship immediately.
②(2025·浙江1月卷)Even the most engaged and committed (commit)audience will eventually get bored.
③(2024·全国甲卷)Finally, the rise of new energy vehicles reflects China's commitment (commit)to sustainable development and reducing carbon emissions.
mending
committed
commitment
[能力提升]—— 一句多译
④我们承诺优化服务,为顾客提供他们所需的所有信息。
→Committed to improving services, we will provide customers with all the information they need.(过去分词短语作状语)
→Committing ourselves to improving services, we will provide customers with all the information they need.(现在分词短语作状语)
⑤如果我们真的要改变,我们必须保证会用实际行动去改变。
→If we are really going to change, we must commit ourselves to changing followed with practical action.(commit)
→If we are really going to change, we must make a commitment to change followed with practical action.(commitment)
Committed to improving services,
Committing ourselves to improving services,
commit ourselves to
make a commitment to
changing
change
知识归纳
(1)commit v. 犯(罪或错等);承诺;全心全意投入
commit a crime 犯罪
commit suicide 自杀
be committed to (doing sth.)/commit oneself to (doing)sth.
承诺做某事,致力于做某事
(2)commitment n. 献身,投入;承诺,许诺;花费
make a commitment (to sb./sth.)(对某人/某事)做出承诺/保证
make a commitment to do sth. 承诺/保证做某事
[写作佳句] Committed to the research work in the lab is a distinguished expert from China who has won great achievements in this field. (读后续写之人物描写)
在实验室里从事研究工作的是一位杰出的中国专家,其在该领域已取得巨大成就。
5 accuse vt. 谴责,控诉
[基础检测]—— 单句语法填空
①Your neighbors may accuse you of playing the piano at midnight.
②I don't want to make an accusation (accuse)until I have some proof.
③The accused (accuse)was not allowed legal representation.
[能力提升]—— 微写作
④邦德夫人向我严肃地指控了你。
I have had a most serious accusation made against you by Mrs Bond.(应用文写作之投诉信)

of
accusation
accused
had a most serious accusation
⑤面对这些指控,他感到非常愤怒,但是他也知道自己必须要面对这些指控,证明自己的清白。
Faced with these accusations, he felt very angry, but he also knew that he had to face them and prove his innocence. (读后续写之心理描写)
Faced with these accusations,
知识归纳
(1)accuse sb. of murder/theft/lying 控告某人谋杀/盗窃;指责某人说谎
(2)accusation n. 控告;起诉;告发;谴责
accusations of corruption/cruelty/racism 对贪污腐败/残暴行为/种族歧视的控告
make an accusation 提出控告
(3)the accused 被告
[写作佳句] We need to be careful not to accuse opponents of bad arguments too quickly. (应用文写作之建议信)
我们需要小心,不要过快地指责对手的错误论据。
6 absorb v. 理解,掌握;吸收(液体、气体等);吸引全部注意力;使并入,吞并
[基础检测]—— 单句语法填空/补全句子
①(2024·新课标Ⅱ卷)This absorbing (absorb)new book by Catriona Campbell is a practical roadmap addressing the challenges posed by the forthcoming AI revolution (变革).
②A good book could absorb our attention (吸引我们的注意力)so completely that for the time being we forget our surroundings.

absorbing
absorb our attention
[能力提升]—— 句式升级
③Tom was so absorbed in his work that he forgot his promise to accompany me to the cinema.
→So absorbed was Tom in his work that he forgot his promise to accompany me to the cinema.(so…that…引导的倒装句)
→So absorbed in his work, Tom forgot his promise to accompany me to the cinema.(过去分词短语作状语)
So absorbed was Tom in his work
So absorbed in his work,
知识归纳
(1)absorb oneself in 全神贯注于
absorb knowledge 掌握知识
absorb/attract/draw one's attention 吸引某人的注意
(2)absorbed adj. 全神贯注的
be/get absorbed in 全神贯注于
(3)absorbing adj. 引人入胜的
[名师指津] 表示“集中于,全神贯注于”的表达还有:concentrate on、focus on、fix…on、be devoted to、be lost in、be buried in、be involved in、be occupied in、be dedicated to。
7 bring sth. to light 揭露,披露
[基础检测]—— 用bring的相关短语填空
①He was brought up by his grandmother in the country.
②It is said that toys can bring back happy childhood memories to adults.
③He brings in one thousand more dollars a month from his new job.
④His carelessness brought about his failure in the exam.
⑤It's too expensive. Could you please bring down the price a little

was brought up
bring back
brings in
brought about
bring down
[能力提升]—— 微写作
⑥最新发现的报告将揭发事情的真相。
The newly-found papers will bring what really happened to light.(应用文写作之报道)
bring what really happened to light
知识归纳
bring about 引起;导致
bring back 归还;使回忆起;带回
bring down 打垮;击败;使跌倒;降低
bring in 提出(新法案);引入;赚得
bring up 提出;呕吐;抚养
bring out 使表现出;出版
[写作佳句] Difficulties can bring out a person's best qualities. (应用文写作之演讲稿)
困难可以激发一个人的最佳品质。
8 spring up 迅速出现,突然兴起
[基础检测]—— 单句语法填空/补全句子
①Many new factories have sprung up in my hometown.
②She walked along the beach with a spring in her step.
③Integrity and honesty are words that spring to mind (突然出现在脑海中)when talking of the man.
④These rules spring from (由……造成)the needs of society.
⑤We sprang to our feet (突然站起来)and raced out of the living room.

up
in
spring to mind
spring from
sprang to our feet
⑥When his friend was criticized, he immediately sprang to his defense (连忙站出来为他辩护),insisting that he was innocent.
[能力提升]—— 微写作
⑦他迅速行动起来,说道:“我们走!”
“Let's go!” he said, springing into action.(读后续写之语言、动作描写)
sprang to his
springing into action
defense
知识归纳
(1)spring to one's feet 突然站起来
spring to mind 突然想到
spring into action 迅速行动起来
spring to sb.'s defense/assistance 连忙站出来保护/帮助某人
spring from 由……造成,起源于
(2)spring n. 春天;弹簧;弹力;跳;泉;活力
with a spring in one's step 迈着轻快的步伐
[写作佳句] More new chat benches have sprung up across the UK and beyond. (应用文写作之介绍信)
更多新的聊天椅如雨后春笋般在英国和其他国家涌现。
9 句型公式:not only…but also… 倒装句型
(教材原句)Not only will this make them feel more valued and enable them to see what they are most interested in, but it will also help companies target their customers more efficiently to have a positive effect on sales.
这不仅会让消费者觉得自己更受重视,还能让他们看到自己最感兴趣的内容,而且也能帮助公司更加有效地锁定目标客户,从而对销售量产生积极影响。
[基础检测]—— 单句语法填空
①Not only the teacher but also the students were (be)very excited about the field trip to the science museum.
were
[能力提升]—— 补全句子
②Not only did she succeed in the exam (她不仅考试成功),but also she got the highest score in the class.
③She not only finished her homework early, but volunteered at the local animal shelter as well/too (也).
Not only did she succeed in the exam
as well/too
知识归纳
[名师指津] not only…but also…不能直接搭配否定式——不能引入双重否定。
(1)not only…but also…连接两个句子,且not only位于句首时,含not only的句子要用部分倒装。
(2)not only…but also…用于连接两个并列成分,着重强调后者,意为“不仅……而且……”,谓语动词的单复数与最近的主语保持一致;其中的also有时可以省略。
(3)not only…but also…中的but also可变化为but或but…too/as well。
[查漏补缺]
1.She had noted down the names and she told me the story simply and factually (factual).
2.Customs in western countries differ obviously from those in China.
3.(2022·浙江1月卷)To frame his story,Klein creates the character of Ned,a fictional witness to the progress brought about by the steam and electric revolutions in America during one man's lifetime.
4.It took us a long time to get across the process of making tea to the foreigners.
B
拾遗考点
factually
from
to
across
5.He brightened up at their words of encouragement.
6.(2023·天津6月卷书面表达)To sum up, through this activity,more people can appreciate the beauty of Chinese culture and deepen their understanding of China.
7.Malcolm, for instance, works in isolation but I have no doubt about his abilities.
8.The crew were able to put out the fire after only 25 acres had gone up in smoke.
9.It is known to have a positive effect on blood glucose and helps to ease damaged pancreatic cells.
10.Dozens (dozen)of companies are sponsoring the event.
up
up,
for
out
on
Dozens
知识点拨
1.have a positive effect on sth.对某事有积极的影响
2.brighten up (使)增添乐趣;使更艳丽;(使)快活起来;放晴
3.dozens of 很多
4.differ from 与……不同
5.put out扑灭;出版
6.factual adj. 事实的;真实的→factually adv. 真实地
7.a witness to… ……的目击者/证人/证据
8.sum up 总结
9.get across sth. to sb. 向某人传达……;对某人把……讲清楚
10.for instance 例如
多维演练  素养提升
返回
维度一 单句语法填空
1.She is one of the ruling party's most outspoken critics (critical).
2.His extensive (extend)experience in other parts of Asia helped him to overcome cultural barriers.
3.This powerful electric juicer automatically (automatic)separates the pulp from the juice.
4.(2022·新高考Ⅱ卷)We journalists (journal)live in a new age of storytelling, with many new multimedia tools.
critics
extensive
automatically
journalists
5.(2024·全国甲卷)In conclusion(conclude),these massive developments in transportation have significantly enhanced our quality of life and demonstrated the great power of science.
6.The government is encouraging all parties to play a constructive(construct)role in the reform process.
7.(2022·新高考Ⅰ、Ⅱ卷听力)Emma says it's challenging to be a health expert, because people can be easily influenced by advertisements (advertise)that lack scientific support.
8.In recent years, new buildings have sprung up like mushrooms in the city.
conclusion
constructive
advertisements
up
9.The conceptions and practices of child education vary from culture to culture.
10.(2025·全国二卷)I'm writing to inquire about the progress of your article, as meeting the crucial deadline requires your full commitment(commit).

to
commitment
维度二 一词多义和熟词生义
1.mount
(1)Faced with mounting debts, the decision to call it a day was inevitable.C
(2)Tom mounts the stairs daily to exercise and socialize with the neighborhood cats.B
(3)The question of going to the Mount Tai occupied his mind.A
A.n. 山 B.vt. 攀登,爬上 C.vi. 逐步增加
C
B
A
2.channel
(1)(2023·北京卷)The 4-Week Learning Sprint,which will take place during November 2023,is a virtual learning programme.The sessions can be attended live or watched back after they are made available on the IOC channel.C
(2)For any grievances, it's essential to approach through the designated channels to ensure a proper response.D
A.n. 水渠 B.n. 海峡 C.n. 频道 D.n. 途径,渠道 E.n. 方法,手段
C
D
(3)For many, music serves as an effective channel to express and let out deep-seated feelings.E
(4)(2023·全国甲卷)He is the first Chinese to realize the dream of sailing around the world,as well as the first Chinese to cross the English Channel and the Atlantic Ocean.B
(5)During the 1950s, the Chinese countryside saw the construction of numerous irrigation channels to aid agriculture.A
A.n. 水渠 B.n. 海峡 C.n. 频道 D.n. 途径,渠道 E.n. 方法,手段
E
B
A
3.peak
(1)Standing tall and majestic, Mount Qomolangma is recognized as the tallest peak in the world.B
(2)Summer is the peak time for electricity consumption.A
(3)Leading up to the competition, the athletes have trained rigorously and are now in peak physical shape.C
(4)As the Spring Festival in China approaches, food sales typically peak, reflecting the festive preparations.E
(5)Most athletes have reached their peak by the time they are 20.D
A.adj. 高峰时期的 B.n. 山峰 C.adj. 巅峰状态的 D.n. 顶峰 E.vi. 达到高峰,达到最高值
B
A
C
E
D
4.快速阅读下列句子并猜测句中加黑词汇的词性和意思
(1)We are glad to hear that the famous singer will release his new album next month.v. 发行,发布
点拨:release (熟义)v. 释放,放走。此处意为“发行,发布”。
(2)It takes the bark of three whole trees to make enough of the drug to treat a single patient.n. 树皮
点拨:bark (熟义)v. (狗)吠叫。此处用作名词,意为“树皮”。
(3)He showed great discrimination in his choice of friends.
n. 识别力;辨别力;鉴赏力
点拨:discrimination (熟义)n. 歧视,区别对待。此处意为“识别力;辨别力;鉴赏力”。
v. 发行,发布
n. 树皮
n. 识别力;辨别力;鉴赏力
维度三 写作素养提升
Ⅰ.单元话题写作
假定你是中学生李华,全班班会讨论如何借助大众媒体帮助国际贫困儿童,请你给国际慈善机构写一封相关的英文建议信。
Step 1要点提示(黑体部分请用本单元知识)
①我想提出一个建议。
I would like to extend a suggestion.
②它是关于我们如何加强对全世界贫困儿童的支持的。
It's how we can boost support for impoverished children worldwide.
extend a suggestion
boost support
③我们相信,在媒体的支持下,我们可以使人们了解这些儿童经常陷入的困境,例如缺乏教育、医疗保健和基本必需品。
We believe that with support from media, we can shed light on the traps these children often find themselves in, such as lack of education, health care, and basic necessities.
④例如,可以在流行的平台上发布一个简短的纪录片。
For instance, a short documentary can be released on popular platforms.
traps these children often find themselves in,
For instance,
released on popular
platforms
the
⑤这部纪录片突出这些孩子面临的现实挑战。
The documentary highlights the real-life challenges these children face.
⑥总之,至关重要的是确保内容是真实的,不与这些孩子的真实经历相矛盾。
In conclusion, it's crucial to ensure the content is factual and does not contradict the real experiences of these children.
the real-life challenges
the content is factual and does not
contradict
⑦我相信,通过正确的平台和互动,我们可以为他们的生活带来重大改变。
I believe that with the right platform and interaction, we can make a significant difference in their lives.
with the right platform and interaction,
significant difference in their lives
make a
Step 2句式升级
⑧将句①和句②合并成含有定语从句的复合句
I would like to extend a suggestion,which is how we can boost support for impoverished children worldwide.
⑨将句④和句⑤用非谓语动词合并成一句
For instance, a short documentary can be released on popular platforms, highlighting the real-life challenges these children face.
I would like to extend a suggestion,which is how we can boost support for impoverished children worldwide.
For instance, a short documentary can be released on popular platforms, highlighting the real-life challenges these children face.
Step 3衔接成文(注意使用适当的过渡衔接词汇)
Dear Sir/Madam,
I am Li Hua, a high school student from China. I would like to extend a suggestion,which is how we can boost support for impoverished children worldwide.
We believe that with support from media, we can shed light on the traps these children often find themselves in, such as lack of education, health care, and basic necessities. For instance, a short documentary can be released on popular platforms, highlighting the real-life challenges these children face.
Dear Sir/Madam,
I am Li Hua, a high school student from China. I would like to extend a suggestion,which is how we can boost support for impoverished children worldwide.
We believe that with support from media, we can shed light on the traps these children often find themselves in, such as lack of education, health care, and basic necessities. For instance, a short documentary can be released on popular platforms, highlighting the real-life challenges these children face.
In conclusion, it's crucial to ensure the content is factual and does not contradict the real experiences of these children. I believe that with the right platform and interaction, we can make a significant difference in their lives.
Yours sincerely,
Li Hua
In conclusion, it's crucial to ensure the content is factual and does not contradict the real experiences of these children. I believe that with the right platform and interaction, we can make a significant difference in their lives.
Yours sincerely,
Li Hua
Ⅱ.读后续写微技能
动作细节描写:“手”部动作
[语言素材]——输入必备知识
单词 1.grasp v.紧握
2.tremble v.颤抖
3.tap v.轻敲
4.pat v.轻拍
5.wipe v.擦拭
6.fold v.交叉
词块 1.grasp firmly 紧紧握住
2.hands tremble uncontrollably 手不受控制地颤抖
3.pat/tap sb. on the shoulder/head 拍拍某人的肩膀/头
4.wipe tears away 擦去眼泪
5.fold one's arms 交叉双臂
6.spread one's hands 摊开双手
7.hold out one's hand 伸出手
8.grasp/hold one's hand 抓住某人的手
9.put up/raise one's hand 举手
10.shake hands with 与……握手
[跟踪演练]——提升关键能力
任务1 单句表达
1.在暴风雨中,她紧紧握住柱子以保持平衡。(grasp)
During the storm, she grasped the pole firmly to maintain her balance.
2.他焦急地用手指轻敲桌子,等待着结果。(tap)
He impatiently tapped his fingers on the table while waiting for the results.
3.如果你知道问题的答案,请举手。(raise)
If you know the answer to the question, please raise your hand.

grasped the pole firmly
tapped his fingers
raise your hand
4.听到感人的故事后,她轻柔地擦去脸颊上的眼泪。(wipe)
After hearing the touching story, she gently wiped the tears from her cheeks.
5.看到朋友难过,她伸出手安慰地握住她的手。(hold)
Seeing her friend was upset, she reached out to hold her hand comfortingly.
gently wiped the tears from
to hold her hand
任务2 语段表达
During the school debate competition, Sarah felt extremely nervous as she approached the podium. 1.Her hands trembled uncontrollably (她的手不受控制地颤抖)as she held her notes. When her teacher saw her anxiety, she walked over and 2.patted her on the shoulder (拍拍她的肩膀)encouragingly. Sarah tried to calm herself by 3.folding her arms (交叉双臂)and taking deep breaths. As she began her speech, she 4.spread her hands (摊开双手)to gesture confidently to the audience. By the end of her presentation, her competitor 5.held out his hand (伸出手)to congratulate her on an excellent performance, and they shook hands with mutual respect.
Her hands trembled uncontrollably
patted her on the shoulder
folding her arms
spread her
hands
held out his hand
基础默测
返回
一、核心单词写得准
1.trap vt. 使落入险境;卡住,绊住 n. 陷阱,罗网;圈套;困境,牢笼
2.sponsor vt. 赞助;主办;为慈善活动捐款;资助 n. 赞助商;为慈善活动捐款的人
3.release vt. 发布;释放;松开;发泄 n. 释放;发行;排放,泄漏

A
默写达标
trap
sponsor
release
4.witness vt. & vi. 是发生……的时间(或地点),见证;目击;作证;是……的迹象 n. 目击者,见证人;证人
5.dozen n. 许多;(一)打;十来个
6.scream vi. & vt. 尖叫;高声喊 n. 尖叫,尖锐刺耳的声音
7.chart n. 图表;海图;(the charts)排行榜 vt. 记录;制订计划;绘制区域地图
8.choke vt. & vi. (使)窒息;(使)哽咽,(尤指感情激动而)说不出话来
9.accuse vt. 谴责,控诉
10.scholarship n. 奖学金;学术
witness
dozen
scream
chart
choke
accuse
scholarship
11.platform n. 计算机平台;站台,月台;讲台,舞台
12.purchase vt. 买,购买 n. 购买,采购;购买的东西,购买项目
13.absorb vt. 理解,掌握;吸收;吸引全部注意力
14.peak adj. 高峰时期的,最高度的 n. 顶峰,高峰;山峰;尖端 vi. 达到高峰,达到最高值
15.boost vt. 使增长,使兴旺 n. 增长,提高;帮助,激励
16.discount n. 折扣 vt. 打折出售
17.mount vi. 逐步增加 vt. 攀登,爬上 n. 山
18.category n. 类别,种类
19.nevertheless adv. 尽管如此
platform
purchase
absorb
peak
boost
discount
mount
category
nevertheless
20.edition n. 版本;一份,一期;版次
21.interaction n. 互动;互相作用
22.broadcast n. 广播节目,电视节目 vi. & vt. (broadcast,broadcast)播送,广播;散布,传播
23.channel n. 途径,渠道;电视台;频道;方法;水渠
24.memorable adj. 难忘的,值得纪念的
25.tailor vt. 专门制作,定做 n. 裁缝
26.amuse vt. (提供)消遣;逗笑
27.extend vi. & vt. 延伸(距离);扩大;延长;伸展
28.found vt. 创建,创办;建立,兴建
edition
interaction
broadcast
channel
memorable
tailor
amuse
extend
found
29.priority n. 优先事项,首要事情;优先权,重点
30.contradict vt. 相矛盾,相反;反驳,驳斥
31.instance n. 例子,事例
32.sum n. 金额,款项;总和,总数;全部
33.citizen n. 公民;市民,居民
priority
contradict
instance
sum
citizen
二、拓展单词通变化
1.construction n. 建筑,建造;建造物→construct vt. 建设;修建
2.investigate vt. & vi. 侦查,调查;研究→investigation n. 调查;研究
3.differ vi. 相异;意见相左→different adj. 不同的→differently adv. 不同地→difference n. 不同之处
4.conclusion n. 结论,推论;结束,结果;签订;达成→conclude vt. & vi. 结束;推断出
5.curiosity n. 好奇心,求知欲;奇物,珍品→curious adj. 好奇的→curiously adv. 好奇地

construction
construct
investigate
investigation
differ
different
differently
difference
conclusion
conclude
curiosity
curious
curiously
6.persuasion n. 说服,劝说;信仰→persuade vt. 说服;使信服→persuasive adj. 有说服力的
persuasion
persuade
persuasive
三、阅读单词晓词义
1.carpet n. 地毯;覆盖地面的一层厚东西
2.elevation n.提高;提升;海拔
3.slogan n. 标语;口号
4.teapot n. 茶壶
5.brand n. 品牌;类型;烙印

地毯;覆盖地面的一层厚东西
提高;提升;海拔
标语;口号
茶壶
品牌;类型;烙印
四、重点短语明搭配
1.bring sth. to light 揭露,披露
2.sum up 总结,概括
3.put out 扑灭;生产
4.break out 爆发
5.rely on 依靠;依赖
6.brighten up (使)增添乐趣;使更艳丽
7.in terms of 谈及,就……而言
8.mount up 增加,上升
9.come about 发生
bring sth. to light
sum up
put out
break out
rely on
brighten up
in terms of
mount up
come about
10.be committed to 致力于
11.spring up 迅速出现,突然兴起
12.dozens of 很多,许多
be committed to
spring up
dozens of
五、教材佳句会运用
1.这不仅会让消费者觉得自己更受重视,还能让他们看到自己最感兴趣的内容,此外也能帮助公司更加有效地锁定目标客户,从而对销售量产生积极影响。(not only...but (also)...倒装句型)
Not only will this make them feel more valued and enable them to see what they are most interested in, but it will also help companies target their customers more efficiently to have a positive effect on sales.


Not only will this make them feel
but it will also
2.虽然这是许多学生第一次参加这样的志愿者项目,但他们很渴望与居民分享各种有趣的话题……(It is/was the first/second/...time that...这是第一/二次……)
Though it was the first time many of the students had taken part in a volunteer programme like this, they were eager to share various interesting topics with the residents...
3.我们越喜欢这位品牌大使,就越会被吸引而去购买相关产品。(the+比较级...the+比较级...)
The more we like the brand ambassador, the more we will be attracted to buy the product.
Though it was the first time
The more we like
the more we will
Ⅰ.单词拼写
1.(2022·新高考Ⅰ卷)The plan will extend (扩大,延伸)protection to a significant number of areas that were previously unprotected,bringing many of the existing protected areas for giant pandas under one authority to increase effectiveness and reduce inconsistencies in management.
2.(2022·浙江1月卷)To frame his story, Klein creates the character of Ned,a fictional witness (见证者)to the progress brought about by the steam and electric revolutions in America during one man's lifetime.

B
基础检测
extend
witness
3.In the past, there was often an automatic (自动的)reaction to increased traffic:just widen the roads,says Mark Poch,the Bellevue Transportation Department's traffic engineering manager.
4.He likes that he can sit and check his phone in peace or chat up the barkeeper with whom he's on a first-name basis if he wants to have a little interaction (互动).
5.It had been possible(but not easy)to buy single copies of newspapers before 1830,but this usually meant the reader had to go down to the printer's office to purchase (购买)a copy.
automatic
interaction
purchase
Ⅱ.单句语法填空
1.The police officer was suspended while the complaint was investigated (investigate).
2.We can't tell the twins based on looks, but they often hold different (differ)viewpoints.
3.My main criticism (criticize)of the scheme is that it does nothing to help families on low incomes.
4.The child asked curiously (curious),“Why does the moon move around the earth?”
5.She used all her powers of persuasion (persuade)to convince Tilly that it was the right thing to do.
investigated
different
criticism
curiously
persuasion
Ⅲ.选词填空
1.The foreigner spoke slowly but his meaning didn't get across to us passers-by.
2.In spite of all his efforts, his debts continued to mount up.
3.He is so kind a man that he is committed to helping others all the time.
4.According to the forecast, it should brighten up later and we can go climbing as planned.
5.Can you tell us how it came about that you came to the meeting so late
get across; mount up; be committed to; brighten up; come about
get across
mount up
is committed to
brighten up
came about
Ⅳ.句式仿写
1.他说得越多,就越生气。(the+比较级...the+比较级...)
The more he talked, the angrier he became.
2.它不仅让我们感到放松,而且也让我们更接近大自然。(not only...but also...倒装句型),Not only did it make us relaxed, but it also got us closer to nature.
3.这是一年半以来我第一次和夜空面对面。(It is/was the first/second/...time that...)
It was the first time in one year and a half that I had seen the night face to face.
the angrier he became
Not only did it make us relaxed,
I had seen the night
face to face
课时作业
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课时作业33
课时作业34
课时作业33
(总分:32.5分)
Ⅰ.阅读理解(每小题2.5分,共17.5分)
A
(2026·山西大同学情调研)
Podcasts for a Peaceful Sleep
In modern society, insomnia (失眠)has become a common issue.But did you know that bedtime stories can be a great help for grown-ups, too Here are four amazing podcasts to help you relax and fall asleep easily.
Get Sleepy Hosted by Tom Jones with a comforting British accent, this podcast offers meditative sleep stories.You can wander around a Bavarian castle or attend a 1920s London tea party.Each episode's description includes detailed sound and atmosphere notes. Sleep With Stories
Host Drew Ackerman uses slow-paced, surreal stories to guide listeners into a relaxed “hypnagogia” (a state between wakefulness and sleep).The content ranges from TV show summaries to fantasy tales, making it ideal for easing a busy mind.
Nothing Much Happens Yoga and meditation teacher Kathryn Nicolai hosts this podcast, creating a cozy atmosphere.Each episode begins with a breathing exercise, followed by a warm, uneventful bedtime story read twice—once at a normal pace, then slower.Stories change with the seasons. Goodnight, World!
A cooperation between Headspace (a mindfulness app)and Sesame Street, this podcast is designed for kids but helps adults relax too.Each 20-minute episode features beloved characters on adventures, with related mindfulness exercises in the Headspace app.
[语篇解读]本文是一篇应用文。文章介绍了四个帮助成年人入睡的播客节目。
1.What is special about Get Sleepy?(  )
A.It offers live music.
B.It features a British accent.
C.It focuses on adventures.
D.It tells fictional stories.
解析:细节理解题。根据Get Sleepy部分“Hosted by Tom Jones with a comforting British accent, this podcast offers meditative sleep stories.”可知,Get Sleepy的特色是其主持人具有英国口音。故选B。
B
2.Which podcast is best for yoga students?(  )
A.Get Sleepy.
B.Sleep With Stories.
C.Nothing Much Happens.
D.Goodnight, World!
解析:细节理解题。根据Nothing Much Happens部分“Yoga and meditation teacher Kathryn Nicolai hosts this podcast, creating a cozy atmosphere.Each episode begins with a breathing exercise”可知,该播客由瑜伽老师主持且以呼吸练习开始,最适合练习瑜伽的学生。故选C。
C
3.What is the purpose of this passage?(  )
A.To introduce. B.To persuade.
C.To advertise. D.To entertain.
解析:推理判断题。通读全文,尤其是第一段“But did you know that bedtime stories can be a great help for grown-ups, too Here are four amazing podcasts to help you relax and fall asleep easily.”可知,文章主要介绍了四个帮助成年人入睡的播客节目。故选A。
A
B
(2025·贵州六盘水三模)
Devon Gallagher, a college graduate from Philadelphia, wants the world to know exactly where she's been during her worldwide vacation in a special way.
The traveler, who was born with a bone disease, had her right leg amputated (截肢)at the age of four.Although the amputation caused setbacks for Gallagher early on, she now sees it as inspiration for living her best life.
To spread that message, Gallagher has taken to social media, where she shares photos of her travels across the globe, but instead of simply using a geo-tag, she writes her location across her artificial leg before taking a picture.
Now she has been taking pictures across the Continent,which show her cycling over the canal in Amsterdam, relaxing on a wall overlooking the city of Barcelona, posing with a waffle in Brussels, taking in the spectacular Parthenon Temple in Athens and enjoying a river cruise in Budapest, all with the well-known locations written on her artificial leg.
“I get a new leg every two years and I can choose the design on it.One day I had a sudden thought to get a chalkboard,” Gallagher said.“My mum and grandmother weren't too keen on the idea, but my friends thought it was great and told me to go for it, so I did.”
Gallagher said people often stare when she's writing on her leg, but once she shares the photos,she receives only positive feedback.“My leg hasn't stopped me from doing anything I've wanted to do,” she said.“I don't know if it's my determination to prove to myself that I can do it, but regardless, I've been able to keep up with my peers and lead a pretty great life.”
Gallagher shows us that you should never let anything stand in the way of your dreams.And if life gives you an artificial leg, make art.
[语篇解读]本文是一篇记叙文。文章主要讲述了残疾大学生Gallagher在全球各地旅行时,在自己的假肢上写上自己所在的位置,然后拍照上传到社交媒体,通过这种方式向人们传递积极向上的信息。
4.What message did Gallagher want to spread in her special way?(  )
A.She enjoys her travelling across the globe.
B.She suffers little from her leg amputation.
C.She looks on her misfortune as another form of blessing.
D.She has exactly fallen in love with posting photos online.
C
解析:推理判断题。根据第二段“Although the amputation caused setbacks for Gallagher early on, she now sees it as inspiration for living her best life.”及第三段“To spread that message, Gallagher has taken to social media, where she shares photos of her travels across the globe”可知,Gallagher想传递的信息是她认为自己的不幸正是对精彩人生的最好激励,即把不幸看作另一种形式的祝福。故选C。
5.Which of the following best describes Gallagher?(  )
A.Helpful and ambitious. B.Friendly and generous.
C.Determined and creative. D.Independent and sensible.
解析:推理判断题。根据第六段“‘My leg hasn't stopped me from doing anything I've wanted to do,’ she said.‘I don't know if it's my determination to prove to myself that I can do it, but regardless, I've been able to keep up with my peers and lead a pretty great life.’”可知,没有什么能阻止Gallagher做自己想做的事,说明她意志坚定;根据第三段“but instead of simply using a geo-tag, she writes her location across her artificial leg before taking a picture”可知,她用特殊方式分享旅行,说明她有创意。故选C。
C
6.What does the underlined word “which” in paragraph 4 refer to?(  )
A.The Continent. B.The pictures.
C.The leg. D.The locations.
解析:代词指代题。根据画线词前文“Now she has been taking pictures across the Continent”可知,which指代前文的pictures。故选B。
B
7.Which of the following might be the best title for the text?(  )
A.Never Too Late to Share
B.A Special Artificial Leg
C.An Outstanding Photographer
D.Gallagher's Summer Holiday
解析:主旨大意题。通读全文,文章主要讲述了残疾大学生Gallagher在全球旅行时,在假肢上写上自己所在的位置后,拍照上传到社交媒体,通过这种特殊方式传递积极信息,故“A Special Artificial Leg”是最佳标题。故选B。
B
Ⅱ.完形填空(每小题1分,共15分)
(2026·云南师大附中适应性月考)
A dramatic video emerged on social media last Friday.It showed the heroic efforts of Australian police as they __1__ carrying out a mission to save a man trapped in a granary (谷仓).The video, firstly shared on the Internet by Australia's Queensland Police Service, __2__ showed the devoted team work of several __3__.The pictures of them using their shovels (铁锹)to carefully dig into the granary were so clear.This daring __4__ took place in Baralaba, a town of central Queensland.
In the middle of the __5__ rescue efforts, the police chief was caught on video urgently __6__additional shovels.He just wanted to ensure the __7__ and well-being of the trapped individual, and said to a farmer, “Can you get some more shovels, my friend We need to open more space to __8__ his ability of breathing in fresh air.” The rescue team together made a proper __9__ in the granary in a race against time to __10__ the trapped man.Finally, he was saved.
The police chief, who played a key role in the __11__, reflected on the incredible community spirit that appeared in the state of __12__.He noted, “The local farmers, workers and businessmen along the road offered to __13__ on that important day.It was the __14__ efforts of all of the people involved that made this rescue action __15__ in the end.This spirit of partnership has made our world a much better place.”
[语篇解读]本文是一篇记叙文。文章主要讲述了社交媒体上出现了一段戏剧性的视频。视频显示了澳大利亚警方在执行营救一名被困在粮仓中的男子的任务时所做的英勇努力。
A dramatic video emerged on social media last Friday.It showed the heroic efforts of Australian police as they __1__ carrying out a mission to save a man trapped in a granary (谷仓).
1.(  )A.applied for B.commented on
C.put off D.set about
解析:句意:视频显示了澳大利亚警方在执行营救一名被困在粮仓中的男子的任务时所做的英勇努力。A.applied for申请;B.commented on评论;C.put off推迟;D.set about开始进行,着手解决。根据下文“carrying out a mission to save a man trapped in a granary”可知,此处指警方着手执行营救任务,故选D。
答案分析
D
The video, firstly shared on the Internet by Australia's Queensland Police Service, __2__ showed the devoted team work of several __3__.
2.(  )A.vividly B.abstractly
C.complexly D.theoretically
解析:句意:这段视频最初是由澳大利亚昆士兰警察局在网上分享的,生动地展示了几名警官的敬业精神。A.vividly生动地;B.abstractly抽象地;C.complexly复杂地;D.theoretically理论上。根据上文“The video”可知,此处指视频生动地展示了警官的敬业精神,故选A。
A
The video, firstly shared on the Internet by Australia's Queensland Police Service, __2__ showed the devoted team work of several __3__.
3.(  )A.farmers B.officers
C.businessmen D.photographers
解析:句意同上。A.farmers农民;B.officers警官;C.businessmen商人;D.photographers摄影师。根据上文“the heroic efforts of Australian police”可知,执行营救行动的是警官,故选B。
B
The pictures of them using their shovels (铁锹)to carefully dig into the granary were so clear.This daring __4__ took place in Baralaba, a town of central Queensland.
4.(  )A.ceremony B.inspection
C.operation D.reform
解析:句意:这次大胆的行动发生在昆士兰中部的巴腊拉巴镇。A.ceremony仪式;B.inspection检查;C.operation手术,行动;D.reform改革。根据上文“The pictures of them using their shovels (铁锹)to carefully dig into the granary were so clear.”可知,此处指警官的救援行动,故选C。
C
In the middle of the __5__ rescue efforts, the police chief was caught on video urgently __6__additional shovels.
5.(  )A.ecological B.peaceful
C.calm D.intense
解析:句意:在紧张的救援工作中,视频显示警察局长紧急要求额外的铁锹。A.ecological生态的;B.peaceful和平的;C.calm平静的;D.intense紧张的。根据后文“rescue efforts”及“urgently”可知,救援工作是紧张的,故选D。
D
In the middle of the __5__ rescue efforts, the police chief was caught on video urgently __6__additional shovels.
6.(  )A.making B.requesting
C.changing D.purchasing
解析:句意同上。A.making制作;B.requesting要求;C.changing改变;D.purchasing购买。根据后文“additional shovels”可知,警察局长紧急要求额外的铁锹,故选B。
B
He just wanted to ensure the __7__ and well-being of the trapped individual, and said to a farmer, “Can you get some more shovels, my friend We need to open more space to __8__ his ability of breathing in fresh air.”
7.(  )A.right B.proof
C.ambition D.security
解析:句意:为了确保被困者的安全,他对一个农民说:“朋友,你能再拿几把铁锹来吗?”A.right权利;B.proof证据;C.ambition抱负;D.security安全。根据后文“and well-being of the trapped individual”可知,应是为了确保被困者的安全,故选D。
D
He just wanted to ensure the __7__ and well-being of the trapped individual, and said to a farmer, “Can you get some more shovels, my friend We need to open more space to __8__ his ability of breathing in fresh air.”
8.(  )A.disturb B.admire
C.protect D.restrict
解析:句意:我们需要打开更多的空间,以保护他呼吸新鲜空气的能力。A.disturb打扰;B.admire欣赏;C.protect保护;D.restrict限制。根据后文“his ability of breathing in fresh air”及常识可知,打开更多空间是为了保护他呼吸新鲜空气的能力,故选C。
C
The rescue team together made a proper __9__ in the granary in a race against time to __10__ the trapped man.Finally, he was saved.
9.(  )A.opening B.trade
C.cloth D.living
解析:句意:救援队在争分夺秒中一起在粮仓上开了一个合适的口子,以救出被困者。A.opening开端,口子;B.trade贸易;C.cloth布;D.living生活方式。根据上文“We need to open more space”及常识可知,此处指在粮仓上开了一个口子,故选A。
A
The rescue team together made a proper __9__ in the granary in a race against time to __10__ the trapped man.Finally, he was saved.
10.(  )A.free B.feed
C.tolerate D.transform
解析:句意同上。A.free释放,救出;B.feed喂养;C.tolerate忍受;D.transform转化。根据常识可知,在粮仓上开口子应是为了救出被困者,故选A。
A
The police chief, who played a key role in the __11__, reflected on the incredible community spirit that appeared in the state of __12__.
11.(  )A.game B.meeting
C.rescue D.surgery
解析:句意:警察局长在救援中发挥了关键作用,他对在紧急状态下出现的令人难以置信的社区精神进行了反思。A.game游戏;B.meeting会议;C.rescue救援;D.surgery手术。呼应上文“rescue efforts”,此处指这次救援行动,故选C。
C
The police chief, who played a key role in the __11__, reflected on the incredible community spirit that appeared in the state of __12__.
12.(  )A.pessimism B.emergency
C.relaxation D.comfort
解析:句意同上。A.pessimism悲观;B.emergency紧急情况;C.relaxation放松;D.comfort安慰。根据上文“save a man trapped in a granary”及常识可知,有人被困是紧急情况,故选B。
B
He noted, “The local farmers, workers and businessmen along the road offered to __13__ on that important day.
13.(  )A.broadcast B.compete
C.check D.aid
解析:句意:他指出:“在那个重要的日子,沿途的当地农民、工人和商人都主动提供援助。”A.broadcast传播;B.compete比赛;C.check检查;D.aid帮助,援助。根据上文“Can you get some more shovels, my friend?”可知,大家都主动提供援助,故选D。
D
It was the __14__ efforts of all of the people involved that made this rescue action __15__ in the end.This spirit of partnership has made our world a much better place.”
14.(  )A.subjective B.combined
C.humble D.divided
解析:句意:正是由于所有相关人员的共同努力,这次救援行动才最终取得了成功。A.subjective主观的;B.combined联合的,共同的;C.humble谦虚的;D.divided分裂的。上文提到许多人提供援助,所以是共同努力的结果,故选B。
B
It was the __14__ efforts of all of the people involved that made this rescue action __15__ in the end.This spirit of partnership has made our world a much better place.”
15.(  )A.adapt B.delay
C.succeed D.increase
解析:句意同上。A.adapt改编;B.delay推迟;C.succeed成功;D.increase增加。根据上文“Finally, he was saved.”可知,救援行动取得了成功,故选C。
C
课时作业34
(总分:35分)
Ⅰ.阅读理解(每小题2.5分,共20分)
A
(2026·安徽皖江名校联考)
What's black and white and read all over Newspapers used to be the answer.But now, they've lost their appeal for many.In a recent survey, only 19% of young people aged 18 to 34 said they read newspapers daily.Instead, 37% prefer local TV news, while 44% turn to online news sites.The way we get news has clearly changed.
Just a generation or two ago, the newspaper was the main way in which many people got their news.But now, “there's a revolution in the way young people access news,” says media consultant Merrill Brown.Nearly every home has at least one TV set.There's high-speed, wireless Internet access in many cafes.Cell phones handle text messages and can take pictures and download e-mails.You no longer have to wait for a bundle of newsprint to arrive on your doorstep every morning.
One problem is that many news organizations refuse to see the potential of the Web, says new media specialist Bob Cauthorn.For those who do, however, the Internet is rapidly changing the way journalists work.Traditional newspaper articles are supposed to be read from beginning to end.With web pages, you can zero in on the things you're interested in, then follow links to other sources.You can join discussion groups, read other people's reactions to a topic, or start a blog—a type of online diary—to express your own views and collect comments.In this world of “new media”, straight lines no longer apply, says Jane Ellen Stevens, a multimedia journalist.“It's not 1, 2, 3, 4,” she says, “but this, that, and another.”
Raised on MTV and video games, today's kids and young adults want flashy displays, special effects, instant access to information, and the chance to interact in real time, even when they're reading about serious issues.If newspapers can't find creative ways to be more than just ink on paper, some experts suggest, they might disappear completely.
[语篇解读]本文是一篇说明文。文章主要讲述了随着科技的发展,人们获取新闻的方式发生了巨大的变化,从传统的报纸转向了电视、网络等新媒体。
1.How is paragraph 1 mainly developed?(  )
A.By comparing data.
B.By presenting facts.
C.By listing examples.
D.By explaining reasons.
解析:推理判断题。根据第一段“In a recent survey, only 19% of young people aged 18 to 34 said they read newspapers daily.Instead, 37% prefer local TV news, while 44% turn to online news sites.”可知,第一段通过比较使用不同新闻获取方式的比例数据展开。故选A。
A
2.What can be inferred from paragraph 2?(  )
A.Processing news is revolutionary.
B.New technologies are favored by many.
C.TV sets started the fashion of mass media.
D.It takes long to deliver newspapers to readers.
解析:推理判断题。根据第二段的内容可推出,新技术使年轻人获取新闻的方式发生变革,暗示其受到许多人青睐。故选B。
B
3.What message does paragraph 3 want to convey?(  )
A.Following links to resources is promising.
B.Much remains to be done on the web page.
C.New technologies have changed news delivery.
D.New media allows more freedom and choices.
解析:推理判断题。根据第三段“With web pages, you can zero in on the things you're interested in, then follow links to other sources.You can join discussion groups, read other people's reactions to a topic, or start a blog—a type of online diary—to express your own views and collect comments.”可知,第三段想要传达的信息是新媒体提供了更多的自由和选择。故选D。
D
4.How does the author feel about newspapers' future?(  )
A.Critical. B.Optimistic.
C.Concerned. D.Indifferent.
解析:推理判断题。根据最后一段的内容可知,作者对报纸的未来感到担忧。故选C。
C
B
(2026·浙江鄞州中学等十二校联考)
Social media influencer marketing has become an increasingly popular strategy for brands to reach consumers.Influencers, with their large followings and the ability to engage audiences, are seen as powerful tools for promoting products and services.However, while influencer marketing shows great potential, its effectiveness metrics, mainly centered around the follower count, engagement rate, and reach, have significant limitations.
These metrics are good at identifying influencers with a wide audience reach, but they struggle to distinguish between influencers who can drive actual sales and those who only generate surface-level engagement.For example, an influencer might have a high number of followers and a seemingly impressive engagement rate, but their audience may not be the right target for a particular brand's products.This means that a brand could invest heavily in an influencer campaign based on these metrics, only to see minimal return on investment.
This limitation may not be a major concern for brands that focus on increasing brand awareness in a broad sense.But for those aiming to achieve specific business goals, such as driving e-commerce sales or boosting product sign-ups, it can lead to wasted resources and missed opportunities.
In their current form, these effectiveness metrics have several drawbacks.First, the follower count can be inflated through fake followers or bots, creating a false impression of an influencer's reach.Engagement rates can also be misleading, as some influencers may use tactics like “like-for-like” exchanges or buy fake comments to artificially boost numbers.Moreover, the concept of reach doesn't consider the quality of the audience reached.A large reach among an uninterested or mismatched audience is of little value to a brand.
To address these issues and provide brands with a more accurate understanding of an influencer's true value, several solutions can be considered.One approach is to analyze an influencer's audience demographics in more detail.Brands should look beyond basic metrics and study factors such as the age, gender, location, interests, and purchasing behavior of an influencer's followers.By doing so, they can determine whether the influencer's audience aligns with their target market.
Another key measure is to track the actual conversion rates resulting from influencer campaigns.Instead of relying solely on engagement and reach, brands should monitor how many clicks, purchases, or sign-ups an influencer drives.This data provides a more direct indication of an influencer's ability to generate business results.Additionally, brands can conduct A/B testing, comparing the performance of different influencers or influencer strategies, to identify the most effective approaches.
While these effectiveness metrics alone can't ensure the success of influencer marketing campaigns, implementing these improvements can make the evaluation process more reliable.This, in turn, helps brands make more informed decisions, optimize their marketing budgets, and achieve better results from influencer partnerships.
[语篇解读]本文是一篇说明文。文章主要介绍社交媒体网红营销的有效性指标存在局限及其相应的改进建议。
5.What function can the current effectiveness metrics of influencer marketing serve?(  )
A.They can help brands accurately measure sales growth.
B.They can assist in identifying influencers with broad reach.
C.They can guarantee a high return on investment for brands.
D.They can effectively distinguish high-performing influencers.
解析:细节理解题。根据第二段“These metrics are good at identifying influencers with a wide audience reach, but they struggle to distinguish between influencers who can drive actual sales and those who only generate surface-level engagement.”可知,当前网红营销的有效性指标可以帮助识别拥有广泛受众的网红。故选B。
B
6.What can be inferred from an influencer having a high engagement rate?(  )
A.Their audience is highly interested in the promoted products.
B.They are definitely capable of driving significant sales.
C.The engagement rate might not reflect real influence.
D.They have a large number of loyal and active followers.
解析:推理判断题。根据第四段“Engagement rates can also be misleading, as some influencers may use tactics like ‘like-for-like’ exchanges or buy fake comments to artificially boost numbers.”可推知,网红的高互动率可能并不能反映其真实影响力。故选C。
C
7.What contributes to a more accurate evaluation of an influencer's value?(  )
A.Focusing solely on the follower count and reach.
B.Relying on the engagement rate as the main criterion.
C.Analyzing the demographics and conversion rates of the audience.
D.Conducting surveys about the influencer's personal reputation.
解析:细节理解题。根据第五段“One approach is to analyze an influencer's audience demographics in more detail.”以及第六段“Another key measure is to track the actual conversion rates resulting from influencer campaigns.”可知,分析受众的人口统计数据和转化率有助于更准确地评估网红的价值。故选C。
C
8.What is the main purpose of this passage?(  )
A.To compare different influencer marketing strategies.
B.To expose the false data in influencer marketing metrics.
C.To present the advantages of influencer marketing.
D.To propose improvements for influencer marketing effectiveness metrics.
解析:目的意图题。通读全文,文章先指出当前网红营销有效性指标存在的局限,随后提出了改进这些指标的具体建议,因此本文的主要目的是为网红营销有效性指标提出改进方案。故选D。
D
Ⅱ.语法填空(每小题1.5分,共15分)
(2025·河北石家庄三模)
China has a huge variety of dialects.However, these dialects are becoming difficult 1________ (preserve)as Mandarin (普通话)becomes increasingly popular in schools and public places.
2________ (face)with this issue, two language-loving foreign students decided to do something.Parker, a linguistics (语言学)student, studies Chinese dialects, while Hansen, fluent 3________ multiple languages, has lived in Beijing for years.Together, they started a project which later 4________ (become)a website called Phonemica, or Xiangyinyuan, 5________ recordings of the dialects in danger of dying out are collected and displayed.
What you're bound to notice on the Phonemica website is the 6________ (present)of a large map which shows various dialects across China.In certain 7________ (area),there are uploads of recordings of dialects which visitors to the site can listen to.Most of the recordings feature speakers 8________ (tell)a story in their various dialects.
Unlike many similar websites focusing on text or professional research, Phonemica records ordinary people, helping create an oral history of Asia.The website's detailed information about speakers, including ethnic background and education, makes it more engaging and 9________ (access)than traditional language research platforms, aiming to preserve 10________ unique appeal of each dialect.
[语篇解读]本文是一篇说明文。文章通过介绍Phonemica网站,展示了两位外国学生如何通过现代技术手段保护中国丰富的方言文化。
China has a huge variety of dialects.However, these dialects are becoming difficult 1________ (preserve)as Mandarin (普通话)becomes increasingly popular in schools and public places.
1.to preserve
解析:考查非谓语动词。句意:然而,随着普通话在学校和公共场所越来越受欢迎,这些方言变得越来越难以保护。“主语+be+形容词+to do”是固定结构,在该结构中,动词不定式用主动形式表示被动意义。故填to preserve。
答案分析
to preserve
2________ (face)with this issue, two language-loving foreign students decided to do something.
2.Faced
解析:考查非谓语动词。句意:面对这个问题,两位热爱语言的外国学生决定做点什么。be faced with是固定短语,意为“面临,面对”,空格处应用非谓语动词,动词face与其逻辑主语two language-loving foreign students之间是被动关系,所以用过去分词作状语,句首单词首字母需大写。故填Faced。
Faced
Parker, a linguistics (语言学)student, studies Chinese dialects, while Hansen, fluent 3________ multiple languages, has lived in Beijing for years.
3.in
解析:考查介词。句意:帕克是一名语言学专业的学生,研究中国方言,而汉森精通多种语言,已经在北京生活多年。be fluent in是固定搭配,表示“在……方面流利;精通……”。故填in。
in
Together, they started a project which later 4________ (become)a website called Phonemica, or Xiangyinyuan, 5________ recordings of the dialects in danger of dying out are collected and displayed.
4.became
解析:考查动词时态。句意:他们一起启动了一个项目,这个项目后来变成了一个名为“乡音苑”的网站,在这个网站上,收集并展示了那些濒临消失的方言的录音。空格处是定语从句的谓语动词,根据主句的started可知,此处描述过去发生的事情,所以用一般过去时。故填became。
became
Together, they started a project which later 4________ (become)a website called Phonemica, or Xiangyinyuan, 5________ recordings of the dialects in danger of dying out are collected and displayed.
5.where
解析:考查定语从句。句意同上。分析句子结构可知,此处引导非限制性定语从句,修饰先行词a website,关系词在从句中作地点状语,故填where。
where
What you're bound to notice on the Phonemica website is the 6________ (present)of a large map which shows various dialects across China.
6.presence
解析:考查词性转换。句意:你在“乡音苑”网站上一定会注意到有一张大地图,它展示了中国各地的各种方言。根据句意和空格前的is可知,空格处应用名词presence作表语。故填presence。
presence
In certain 7________ (area),there are uploads of recordings of dialects which visitors to the site can listen to.
7.areas
解析:考查名词复数。句意:在某些地区,有上传的方言录音,网站的访问者可以收听。area是可数名词,此处应用复数形式表示泛指。故填areas。
areas
Most of the recordings feature speakers 8________ (tell)a story in their various dialects.
8.telling
解析:考查非谓语动词。句意:大多数录音以说方言的人讲故事为特色。空格处应用非谓语动词,动词tell与speakers之间是逻辑上的主动关系,所以用现在分词telling作定语。故填telling。
telling
The website's detailed information about speakers, including ethnic background and education, makes it more engaging and 9________ (access)than traditional language research platforms, aiming to preserve 10________ unique appeal of each dialect.
9.accessible
解析:考查词性转换。句意:该网站提供了说方言者的详细信息,包括种族背景和教育程度,使其比传统的语言研究平台更具吸引力和可访问性,旨在保留每种方言的独特吸引力。根据空格前的makes it more engaging and可知,空格处应用形容词与engaging并列作补足语。故填accessible。
accessible
The website's detailed information about speakers, including ethnic background and education, makes it more engaging and 9________ (access)than traditional language research platforms, aiming to preserve 10________ unique appeal of each dialect.
10.the
解析:考查冠词。句意同上。此处特指每种方言的独特魅力,所以用定冠词。故填the。
the选择性必修第二册 Unit 1 The mass media
熟读话题外刊,速记单元词汇
When it comes to mass media, information can be a 1.trap (n. 陷阱),often 2.released (vt. 发布)without proper resources. A news release about an 3.ambulance (n. 救护车)rushing to a scene might 4.extensively (adv. 广泛地)cross a 5.dozen (n. 十来个)channels, even if it's a 6.minor (adj. 轻微的,次要的)incident. A celebrity taking a 7.bath (n. 洗澡)can lead to a media 8.scream (n. 尖叫),while a dog's 9.bark (n. (狗)吠声)becomes headline news. Sometimes the news that a person 10.chokes (v. (使)窒息)on the smoke of a single 11.cigarette (n. 香烟)is 12.prior (adj. 优先的)to more pressing issues.
Yet, it's not uncommon for one outlet to 13.contradict (v. 相矛盾)another. For 14.instance (n. 例子),a 15.false (adj. 错误的)report can spread like wildfire, only for the 16.sum (n. 总和)of its parts to be exposed by alert 17.citizens (n. 市民). Media outlets are 18.founded (v. 创建)on every corner, each with its own take on 19.politics (n. 政治). Some might 20.accuse (v. 谴责)a politician of avoiding 21.tax (n. 税款),while others might focus on 22.mounting (vi. 逐步增加)evidence of supporting a particular 23.drama (n. 戏剧性事件).
24.Scholarship (n. 学术)articles fall into a different 25.category (n. 类别). They're more measured, but 26.nevertheless (adv. 尽管如此),they bear 27.witness (n. 见证)to the changing times. Every 28.edition (n. 一份)of newspaper or magazine offers a 29.platform (n. 舞台)for 30.interaction (n. 互动)among its 31.membership (n. 会员). The 32.chart (n. 图表)of popular shows and 33.broadcast (n. 广播节目)schedules decide the 34.channel's (n. 电视台;途径,渠道)success, aiming to 35.boost (v. 使增长)sales and 36.purchase (n. 购买)rates.
1 trap vt.(trapped;trapped;trapping)使落入险境;卡住,绊住 n.陷阱,罗网,捕捉器;圈套;困境,牢笼
[基础检测]—— 单句语法填空
①(2023·新课标Ⅰ卷)Always keep in mind that even if trapped (trap)in difficulties,you should keep on going.
②Two survivors were cut free after being trapped (trap)for twenty minutes.
[能力提升]—— 句式升级
③The thief who was trapped in the house attempted to escape from the window.
→The thief trapped in the house attempted to escape from the window. (过去分词短语作定语)
(1)trap sb. into (doing)sth. 使某人陷入(做)某事的圈套;使某人中计 be/get trapped in 被困在……中 (2)fall into the trap of doing sth. 落入做某事的圈套
[名师指津] 表示“被困于……中”的短语还有:be/get caught in、be/get stuck in。
2 release vt. 发布;释放;松开;发泄 n. 释放;发行;排放;泄露
[基础检测]—— 单句语法填空
①It took firefighters two hours to release the driver from the ruins.
②The sales figures won't be released (release)until sometime next month.
③The release of the prisoner from prison marked the end of a long and difficult journey.
[能力提升]—— 微写作
④我写信请求你协助释放一名被一群恐怖分子囚禁的人质。
I am writing to request your assistance in releasing a hostage who is being held captive by a group of terrorists.(应用文写作之求助信)
(1)release sb./sth. from sth. 从……中放出;解聘某人 release a hostage 释放人质 (2)the release of sb. from sth. 从……中放出/释放某人;某人获释 a sense of release 解脱感
[写作佳句] I finally found a sense of release when I started practicing meditation and yoga. (读后续写之心理描写)
当我开始练习冥想和瑜伽时,我终于找到了一种解脱感。
3 conclusion n. 结论,推论;结束,结果;签订,达成
[基础检测]—— 单句语法填空
①I've come to the conclusion that he's not the right person for the job.
②(2025·全国一卷)In conclusion, I believe “Fun at my school” would showcase our campus's extraordinary moments and strengthen community bonds.
③He concluded from their remarks that they were not in favor of the plan.
[能力提升]—— 微写作
④让我用一句谚语结束我的演讲:有志者,事竟成。
Let me conclude my speech with a saying:Where there is a will, there is a way. (应用文写作之演讲稿)
⑤经过长时间的思考,他终于得出了一个结论:他决定要坚持自己的信念,不管别人怎么说。
After a long period of thinking, he finally arrived at a conclusion that he decided to stick to his beliefs, regardless of what others say. (读后续写之心理描写)
(1)draw/come to/arrive at/reach a conclusion (that)得出结论(……) in conclusion 总之 (2)conclude v. 得出结论;断定,推断出;结束 conclude from sth. that… 从……中得出……结论 conclude…with… 以……结束……
[写作佳句] (2023·新课标Ⅰ卷)Each chapter concludes with a collection of practices, which are designed to help you act on the big ideas of the chapter. (应用文写作之告知信)
每一章都总结了一些实践,这些实践旨在帮助您按照本章的主要思想行事。
4 committed adj. 尽心尽力的
[基础检测]—— 单句语法填空
①(2025·全国一卷)Upon encountering his brother's hurt expression, he committed himself to mending (mend)their relationship immediately.
②(2025·浙江1月卷)Even the most engaged and committed (commit)audience will eventually get bored.
③(2024·全国甲卷)Finally, the rise of new energy vehicles reflects China's commitment (commit)to sustainable development and reducing carbon emissions.
[能力提升]—— 一句多译
④我们承诺优化服务,为顾客提供他们所需的所有信息。
→Committed to improving services, we will provide customers with all the information they need.(过去分词短语作状语)
→Committing ourselves to improving services, we will provide customers with all the information they need.(现在分词短语作状语)
⑤如果我们真的要改变,我们必须保证会用实际行动去改变。
→If we are really going to change, we must commit ourselves to changing followed with practical action.(commit)
→If we are really going to change, we must make a commitment to change followed with practical action.(commitment)
(1)commit v. 犯(罪或错等);承诺;全心全意投入 commit a crime 犯罪 commit suicide 自杀 be committed to (doing sth.)/commit oneself to (doing)sth. 承诺做某事,致力于做某事 (2)commitment n. 献身,投入;承诺,许诺;花费 make a commitment (to sb./sth.) (对某人/某事)做出承诺/保证 make a commitment to do sth. 承诺/保证做某事
[写作佳句] Committed to the research work in the lab is a distinguished expert from China who has won great achievements in this field. (读后续写之人物描写)
在实验室里从事研究工作的是一位杰出的中国专家,其在该领域已取得巨大成就。
5 accuse vt. 谴责,控诉
[基础检测]—— 单句语法填空
①Your neighbors may accuse you of playing the piano at midnight.
②I don't want to make an accusation (accuse)until I have some proof.
③The accused (accuse)was not allowed legal representation.
[能力提升]—— 微写作
④邦德夫人向我严肃地指控了你。
I have had a most serious accusation made against you by Mrs Bond.(应用文写作之投诉信)
⑤面对这些指控,他感到非常愤怒,但是他也知道自己必须要面对这些指控,证明自己的清白。
Faced with these accusations, he felt very angry, but he also knew that he had to face them and prove his innocence. (读后续写之心理描写)
(1)accuse sb. of murder/theft/lying 控告某人谋杀/盗窃;指责某人说谎 (2)accusation n. 控告;起诉;告发;谴责 accusations of corruption/cruelty/racism 对贪污腐败/残暴行为/种族歧视的控告 make an accusation 提出控告 (3)the accused 被告
[写作佳句] We need to be careful not to accuse opponents of bad arguments too quickly. (应用文写作之建议信)
我们需要小心,不要过快地指责对手的错误论据。
6 absorb v. 理解,掌握;吸收(液体、气体等);吸引全部注意力;使并入,吞并
[基础检测]—— 单句语法填空/补全句子
①(2024·新课标Ⅱ卷)This absorbing (absorb)new book by Catriona Campbell is a practical roadmap addressing the challenges posed by the forthcoming AI revolution (变革).
②A good book could absorb our attention (吸引我们的注意力)so completely that for the time being we forget our surroundings.
[能力提升]—— 句式升级
③Tom was so absorbed in his work that he forgot his promise to accompany me to the cinema.
→So absorbed was Tom in his work that he forgot his promise to accompany me to the cinema.(so…that…引导的倒装句)
→So absorbed in his work, Tom forgot his promise to accompany me to the cinema.(过去分词短语作状语)
(1)absorb oneself in 全神贯注于 absorb knowledge 掌握知识 absorb/attract/draw one's attention 吸引某人的注意 (2)absorbed adj. 全神贯注的 be/get absorbed in 全神贯注于 (3)absorbing adj. 引人入胜的
[名师指津] 表示“集中于,全神贯注于”的表达还有:concentrate on、focus on、fix…on、be devoted to、be lost in、be buried in、be involved in、be occupied in、be dedicated to。
7 bring sth. to light 揭露,披露
[基础检测]—— 用bring的相关短语填空
①He was brought up by his grandmother in the country.
②It is said that toys can bring back happy childhood memories to adults.
③He brings in one thousand more dollars a month from his new job.
④His carelessness brought about his failure in the exam.
⑤It's too expensive. Could you please bring down the price a little
[能力提升]—— 微写作
⑥最新发现的报告将揭发事情的真相。
The newly-found papers will bring what really happened to light.(应用文写作之报道)
bring about 引起;导致 bring back 归还;使回忆起;带回
bring down 打垮;击败;使跌倒;降低
bring in 提出(新法案);引入;赚得
bring up 提出;呕吐;抚养
bring out 使表现出;出版[写作佳句] Difficulties can bring out a person's best qualities. (应用文写作之演讲稿)
困难可以激发一个人的最佳品质。
8 spring up 迅速出现,突然兴起
[基础检测]—— 单句语法填空/补全句子
①Many new factories have sprung up in my hometown.
②She walked along the beach with a spring in her step.
③Integrity and honesty are words that spring to mind (突然出现在脑海中)when talking of the man.
④These rules spring from (由……造成)the needs of society.
⑤We sprang to our feet (突然站起来)and raced out of the living room.
⑥When his friend was criticized, he immediately sprang to his defense (连忙站出来为他辩护),insisting that he was innocent.
[能力提升]—— 微写作
⑦他迅速行动起来,说道:“我们走!”
“Let's go!” he said, springing into action.(读后续写之语言、动作描写)
(1)spring to one's feet 突然站起来 spring to mind 突然想到 spring into action 迅速行动起来 spring to sb.'s defense/assistance 连忙站出来保护/帮助某人 spring from 由……造成,起源于 (2)spring n. 春天;弹簧;弹力;跳;泉;活力 with a spring in one's step 迈着轻快的步伐
[写作佳句] More new chat benches have sprung up across the UK and beyond. (应用文写作之介绍信)
更多新的聊天椅如雨后春笋般在英国和其他国家涌现。
9 句型公式:not only…but also… 倒装句型
(教材原句)Not only will this make them feel more valued and enable them to see what they are most interested in, but it will also help companies target their customers more efficiently to have a positive effect on sales.
这不仅会让消费者觉得自己更受重视,还能让他们看到自己最感兴趣的内容,而且也能帮助公司更加有效地锁定目标客户,从而对销售量产生积极影响。
[基础检测]—— 单句语法填空
①Not only the teacher but also the students were (be)very excited about the field trip to the science museum.
[能力提升]—— 补全句子
②Not only did she succeed in the exam (她不仅考试成功),but also she got the highest score in the class.
③She not only finished her homework early, but volunteered at the local animal shelter as well/too (也).
(1)not only…but also…连接两个句子,且not only位于句首时,含not only的句子要用部分倒装。 (2)not only…but also…用于连接两个并列成分,着重强调后者,意为“不仅……而且……”,谓语动词的单复数与最近的主语保持一致;其中的also有时可以省略。 (3)not only…but also…中的but also可变化为but或but…too/as well。
[名师指津] not only…but also…不能直接搭配否定式——不能引入双重否定。
[查漏补缺]
1.She had noted down the names and she told me the story simply and factually (factual).
2.Customs in western countries differ obviously from those in China.
3.(2022·浙江1月卷)To frame his story,Klein creates the character of Ned,a fictional witness to the progress brought about by the steam and electric revolutions in America during one man's lifetime.
4.It took us a long time to get across the process of making tea to the foreigners.
5.He brightened up at their words of encouragement.
6.(2023·天津6月卷书面表达)To sum up, through this activity,more people can appreciate the beauty of Chinese culture and deepen their understanding of China.
7.Malcolm, for instance, works in isolation but I have no doubt about his abilities.
8.The crew were able to put out the fire after only 25 acres had gone up in smoke.
9.It is known to have a positive effect on blood glucose and helps to ease damaged pancreatic cells.
10.Dozens (dozen)of companies are sponsoring the event.
1.have a positive effect on sth.对某事有积极的影响 2.brighten up (使)增添乐趣;使更艳丽;(使)快活起来;放晴 3.dozens of 很多 4.differ from 与……不同 5.put out扑灭;出版 6.factual adj. 事实的;真实的→factually adv. 真实地 7.a witness to… ……的目击者/证人/证据 8.sum up 总结 9.get across sth. to sb. 向某人传达……;对某人把……讲清楚 10.for instance 例如
维度一 单句语法填空
1.She is one of the ruling party's most outspoken critics (critical).
2.His extensive (extend)experience in other parts of Asia helped him to overcome cultural barriers.
3.This powerful electric juicer automatically (automatic)separates the pulp from the juice.
4.(2022·新高考Ⅱ卷)We journalists (journal)live in a new age of storytelling, with many new multimedia tools.
5.(2024·全国甲卷)In conclusion(conclude),these massive developments in transportation have significantly enhanced our quality of life and demonstrated the great power of science.
6.The government is encouraging all parties to play a constructive(construct)role in the reform process.
7.(2022·新高考Ⅰ、Ⅱ卷听力)Emma says it's challenging to be a health expert, because people can be easily influenced by advertisements (advertise)that lack scientific support.
8.In recent years, new buildings have sprung up like mushrooms in the city.
9.The conceptions and practices of child education vary from culture to culture.
10.(2025·全国二卷)I'm writing to inquire about the progress of your article, as meeting the crucial deadline requires your full commitment(commit).
维度二 一词多义和熟词生义
1.mount
A.n. 山 B.vt. 攀登,爬上 C.vi. 逐步增加
(1)Faced with mounting debts, the decision to call it a day was inevitable.C
(2)Tom mounts the stairs daily to exercise and socialize with the neighborhood cats.B
(3)The question of going to the Mount Tai occupied his mind.A
2.channel
A.n. 水渠 B.n. 海峡 C.n. 频道 D.n. 途径,渠道 E.n. 方法,手段
(1)(2023·北京卷)The 4-Week Learning Sprint,which will take place during November 2023,is a virtual learning programme.The sessions can be attended live or watched back after they are made available on the IOC channel.C
(2)For any grievances, it's essential to approach through the designated channels to ensure a proper response.D
(3)For many, music serves as an effective channel to express and let out deep-seated feelings.E
(4)(2023·全国甲卷)He is the first Chinese to realize the dream of sailing around the world,as well as the first Chinese to cross the English Channel and the Atlantic Ocean.B
(5)During the 1950s, the Chinese countryside saw the construction of numerous irrigation channels to aid agriculture.A
3.peak
A.adj. 高峰时期的 B.n. 山峰 C.adj. 巅峰状态的 D.n. 顶峰 E.vi. 达到高峰,达到最高值
(1)Standing tall and majestic, Mount Qomolangma is recognized as the tallest peak in the world.B
(2)Summer is the peak time for electricity consumption.A
(3)Leading up to the competition, the athletes have trained rigorously and are now in peak physical shape.C
(4)As the Spring Festival in China approaches, food sales typically peak, reflecting the festive preparations.E
(5)Most athletes have reached their peak by the time they are 20.D
4.快速阅读下列句子并猜测句中加黑词汇的词性和意思
(1)We are glad to hear that the famous singer will release his new album next month.v. 发行,发布
点拨:release (熟义)v. 释放,放走。此处意为“发行,发布”。
(2)It takes the bark of three whole trees to make enough of the drug to treat a single patient.n. 树皮
点拨:bark (熟义)v. (狗)吠叫。此处用作名词,意为“树皮”。
(3)He showed great discrimination in his choice of friends.n. 识别力;辨别力;鉴赏力
点拨:discrimination (熟义)n. 歧视,区别对待。此处意为“识别力;辨别力;鉴赏力”。
维度三 写作素养提升
Ⅰ.单元话题写作
假定你是中学生李华,全班班会讨论如何借助大众媒体帮助国际贫困儿童,请你给国际慈善机构写一封相关的英文建议信。
Step 1要点提示(黑体部分请用本单元知识)
①我想提出一个建议。
I would like to extend a suggestion.
②它是关于我们如何加强对全世界贫困儿童的支持的。
It's how we can boost support for impoverished children worldwide.
③我们相信,在媒体的支持下,我们可以使人们了解这些儿童经常陷入的困境,例如缺乏教育、医疗保健和基本必需品。
We believe that with support from media, we can shed light on the traps these children often find themselves in, such as lack of education, health care, and basic necessities.
④例如,可以在流行的平台上发布一个简短的纪录片。
For instance, a short documentary can be released on popular platforms.
⑤这部纪录片突出这些孩子面临的现实挑战。
The documentary highlights the real-life challenges these children face.
⑥总之,至关重要的是确保内容是真实的,不与这些孩子的真实经历相矛盾。
In conclusion, it's crucial to ensure the content is factual and does not contradict the real experiences of these children.
⑦我相信,通过正确的平台和互动,我们可以为他们的生活带来重大改变。
I believe that with the right platform and interaction, we can make a significant difference in their lives.
Step 2句式升级
⑧将句①和句②合并成含有定语从句的复合句
I would like to extend a suggestion,which is how we can boost support for impoverished children worldwide.
⑨将句④和句⑤用非谓语动词合并成一句
For instance, a short documentary can be released on popular platforms, highlighting the real-life challenges these children face.
Step 3衔接成文(注意使用适当的过渡衔接词汇)
Dear Sir/Madam,
I am Li Hua, a high school student from China. I would like to extend a suggestion,which is how we can boost support for impoverished children worldwide.
We believe that with support from media, we can shed light on the traps these children often find themselves in, such as lack of education, health care, and basic necessities. For instance, a short documentary can be released on popular platforms, highlighting the real-life challenges these children face.
In conclusion, it's crucial to ensure the content is factual and does not contradict the real experiences of these children. I believe that with the right platform and interaction, we can make a significant difference in their lives.
Yours sincerely,
Li Hua
Ⅱ.读后续写微技能
动作细节描写:“手”部动作
[语言素材]——输入必备知识
单词 1.grasp v.紧握 2.tremble v.颤抖 3.tap v.轻敲 4.pat v.轻拍 5.wipe v.擦拭 6.fold v.交叉
词块 1.grasp firmly 紧紧握住 2.hands tremble uncontrollably 手不受控制地颤抖 3.pat/tap sb. on the shoulder/head 拍拍某人的肩膀/头 4.wipe tears away 擦去眼泪 5.fold one's arms 交叉双臂 6.spread one's hands 摊开双手 7.hold out one's hand 伸出手 8.grasp/hold one's hand 抓住某人的手 9.put up/raise one's hand 举手 10.shake hands with 与……握手
[跟踪演练]——提升关键能力
任务1 单句表达
1.在暴风雨中,她紧紧握住柱子以保持平衡。(grasp)
During the storm, she grasped the pole firmly to maintain her balance.
2.他焦急地用手指轻敲桌子,等待着结果。(tap)
He impatiently tapped his fingers on the table while waiting for the results.
3.如果你知道问题的答案,请举手。(raise)
If you know the answer to the question, please raise your hand.
4.听到感人的故事后,她轻柔地擦去脸颊上的眼泪。(wipe)
After hearing the touching story, she gently wiped the tears from her cheeks.
5.看到朋友难过,她伸出手安慰地握住她的手。(hold)
Seeing her friend was upset, she reached out to hold her hand comfortingly.
任务2 语段表达
During the school debate competition, Sarah felt extremely nervous as she approached the podium. 1.Her hands trembled uncontrollably (她的手不受控制地颤抖)as she held her notes. When her teacher saw her anxiety, she walked over and 2.patted her on the shoulder (拍拍她的肩膀)encouragingly. Sarah tried to calm herself by 3.folding her arms (交叉双臂)and taking deep breaths. As she began her speech, she 4.spread her hands (摊开双手)to gesture confidently to the audience. By the end of her presentation, her competitor 5.held out his hand (伸出手)to congratulate her on an excellent performance, and they shook hands with mutual respect.
————基础默测————
默写达标
一、核心单词写得准
1.trap vt. 使落入险境;卡住,绊住 n. 陷阱,罗网;圈套;困境,牢笼
2.sponsor vt. 赞助;主办;为慈善活动捐款;资助 n. 赞助商;为慈善活动捐款的人
3.release vt. 发布;释放;松开;发泄 n. 释放;发行;排放,泄漏
4.witness vt. & vi. 是发生……的时间(或地点),见证;目击;作证;是……的迹象 n. 目击者,见证人;证人
5.dozen n. 许多;(一)打;十来个
6.scream vi. & vt. 尖叫;高声喊 n. 尖叫,尖锐刺耳的声音
7.chart n. 图表;海图;(the charts)排行榜 vt. 记录;制订计划;绘制区域地图
8.choke vt. & vi. (使)窒息;(使)哽咽,(尤指感情激动而)说不出话来
9.accuse vt. 谴责,控诉
10.scholarship n. 奖学金;学术
11.platform n. 计算机平台;站台,月台;讲台,舞台
12.purchase vt. 买,购买 n. 购买,采购;购买的东西,购买项目
13.absorb vt. 理解,掌握;吸收;吸引全部注意力
14.peak adj. 高峰时期的,最高度的 n. 顶峰,高峰;山峰;尖端 vi. 达到高峰,达到最高值
15.boost vt. 使增长,使兴旺 n. 增长,提高;帮助,激励
16.discount n. 折扣 vt. 打折出售
17.mount vi. 逐步增加 vt. 攀登,爬上 n. 山
18.category n. 类别,种类
19.nevertheless adv. 尽管如此
20.edition n. 版本;一份,一期;版次
21.interaction n. 互动;互相作用
22.broadcast n. 广播节目,电视节目 vi. & vt. (broadcast,broadcast)播送,广播;散布,传播
23.channel n. 途径,渠道;电视台;频道;方法;水渠
24.memorable adj. 难忘的,值得纪念的
25.tailor vt. 专门制作,定做 n. 裁缝
26.amuse vt. (提供)消遣;逗笑
27.extend vi. & vt. 延伸(距离);扩大;延长;伸展
28.found vt. 创建,创办;建立,兴建
29.priority n. 优先事项,首要事情;优先权,重点
30.contradict vt. 相矛盾,相反;反驳,驳斥
31.instance n. 例子,事例
32.sum n. 金额,款项;总和,总数;全部
33.citizen n. 公民;市民,居民
二、拓展单词通变化
1.construction n. 建筑,建造;建造物→construct vt. 建设;修建
2.investigate vt. & vi. 侦查,调查;研究→investigation n. 调查;研究
3.differ vi. 相异;意见相左→different adj. 不同的→differently adv. 不同地→difference n. 不同之处
4.conclusion n. 结论,推论;结束,结果;签订;达成→conclude vt. & vi. 结束;推断出
5.curiosity n. 好奇心,求知欲;奇物,珍品→curious adj. 好奇的→curiously adv. 好奇地
6.persuasion n. 说服,劝说;信仰→persuade vt. 说服;使信服→persuasive adj. 有说服力的
三、阅读单词晓词义
1.carpet n. 地毯;覆盖地面的一层厚东西
2.elevation n.提高;提升;海拔
3.slogan n. 标语;口号
4.teapot n. 茶壶
5.brand n. 品牌;类型;烙印
四、重点短语明搭配
1.bring sth. to light 揭露,披露
2.sum up 总结,概括
3.put out 扑灭;生产
4.break out 爆发
5.rely on 依靠;依赖
6.brighten up (使)增添乐趣;使更艳丽
7.in terms of 谈及,就……而言
8.mount up 增加,上升
9.come about 发生
10.be committed to 致力于
11.spring up 迅速出现,突然兴起
12.dozens of 很多,许多
五、教材佳句会运用
1.这不仅会让消费者觉得自己更受重视,还能让他们看到自己最感兴趣的内容,此外也能帮助公司更加有效地锁定目标客户,从而对销售量产生积极影响。(not only...but (also)...倒装句型)
Not only will this make them feel more valued and enable them to see what they are most interested in, but it will also help companies target their customers more efficiently to have a positive effect on sales.
2.虽然这是许多学生第一次参加这样的志愿者项目,但他们很渴望与居民分享各种有趣的话题……(It is/was the first/second/...time that...这是第一/二次……)
Though it was the first time many of the students had taken part in a volunteer programme like this, they were eager to share various interesting topics with the residents...
3.我们越喜欢这位品牌大使,就越会被吸引而去购买相关产品。(the+比较级...
the+比较级...)
The more we like the brand ambassador, the more we will be attracted to buy the product.
基础检测
Ⅰ.单词拼写
1.(2022·新高考Ⅰ卷)The plan will extend (扩大,延伸)protection to a significant number of areas that were previously unprotected,bringing many of the existing protected areas for giant pandas under one authority to increase effectiveness and reduce inconsistencies in management.
2.(2022·浙江1月卷)To frame his story, Klein creates the character of Ned,a fictional witness (见证者)to the progress brought about by the steam and electric revolutions in America during one man's lifetime.
3.In the past, there was often an automatic (自动的)reaction to increased traffic:just widen the roads,says Mark Poch,the Bellevue Transportation Department's traffic engineering manager.
4.He likes that he can sit and check his phone in peace or chat up the barkeeper with whom he's on a first-name basis if he wants to have a little interaction (互动).
5.It had been possible(but not easy)to buy single copies of newspapers before 1830,but this usually meant the reader had to go down to the printer's office to purchase (购买)a copy.
Ⅱ.单句语法填空
1.The police officer was suspended while the complaint was investigated (investigate).
2.We can't tell the twins based on looks, but they often hold different (differ)viewpoints.
3.My main criticism (criticize)of the scheme is that it does nothing to help families on low incomes.
4.The child asked curiously (curious),“Why does the moon move around the earth?”
5.She used all her powers of persuasion (persuade)to convince Tilly that it was the right thing to do.
Ⅲ.选词填空
get across; mount up; be committed to; brighten up; come about
1.The foreigner spoke slowly but his meaning didn't get across to us passers-by.
2.In spite of all his efforts, his debts continued to mount up.
3.He is so kind a man that he is committed to helping others all the time.
4.According to the forecast, it should brighten up later and we can go climbing as planned.
5.Can you tell us how it came about that you came to the meeting so late
Ⅳ.句式仿写
1.他说得越多,就越生气。(the+比较级...the+比较级...)
The more he talked, the angrier he became.
2.它不仅让我们感到放松,而且也让我们更接近大自然。(not only...but also...倒装句型),Not only did it make us relaxed, but it also got us closer to nature.
3.这是一年半以来我第一次和夜空面对面。(It is/was the first/second/...time that...)
It was the first time in one year and a half that I had seen the night face to face.
课时作业33
(总分:32.5分)
Ⅰ.阅读理解(每小题2.5分,共17.5分)
(2026·山西大同学情调研)
Podcasts for a Peaceful Sleep
In modern society, insomnia (失眠)has become a common issue.But did you know that bedtime stories can be a great help for grown-ups, too Here are four amazing podcasts to help you relax and fall asleep easily.
Get Sleepy Hosted by Tom Jones with a comforting British accent, this podcast offers meditative sleep stories.You can wander around a Bavarian castle or attend a 1920s London tea party.Each episode's description includes detailed sound and atmosphere notes. Sleep With Stories Host Drew Ackerman uses slow-paced, surreal stories to guide listeners into a relaxed “hypnagogia” (a state between wakefulness and sleep).The content ranges from TV show summaries to fantasy tales, making it ideal for easing a busy mind.
Nothing Much Happens Yoga and meditation teacher Kathryn Nicolai hosts this podcast, creating a cozy atmosphere.Each episode begins with a breathing exercise, followed by a warm, uneventful bedtime story read twice—once at a normal pace, then slower.Stories change with the seasons. Goodnight, World! A cooperation between Headspace (a mindfulness app)and Sesame Street, this podcast is designed for kids but helps adults relax too.Each 20-minute episode features beloved characters on adventures, with related mindfulness exercises in the Headspace app.
[语篇解读]本文是一篇应用文。文章介绍了四个帮助成年人入睡的播客节目。
1.What is special about Get Sleepy?( B )
A.It offers live music.
B.It features a British accent.
C.It focuses on adventures.
D.It tells fictional stories.
解析:细节理解题。根据Get Sleepy部分“Hosted by Tom Jones with a comforting British accent, this podcast offers meditative sleep stories.”可知,Get Sleepy的特色是其主持人具有英国口音。故选B。
2.Which podcast is best for yoga students?( C )
A.Get Sleepy.
B.Sleep With Stories.
C.Nothing Much Happens.
D.Goodnight, World!
解析:细节理解题。根据Nothing Much Happens部分“Yoga and meditation teacher Kathryn Nicolai hosts this podcast, creating a cozy atmosphere.Each episode begins with a breathing exercise”可知,该播客由瑜伽老师主持且以呼吸练习开始,最适合练习瑜伽的学生。故选C。
3.What is the purpose of this passage?( A )
A.To introduce. B.To persuade.
C.To advertise. D.To entertain.
解析:推理判断题。通读全文,尤其是第一段“But did you know that bedtime stories can be a great help for grown-ups, too Here are four amazing podcasts to help you relax and fall asleep easily.”可知,文章主要介绍了四个帮助成年人入睡的播客节目。故选A。
(2025·贵州六盘水三模)
Devon Gallagher, a college graduate from Philadelphia, wants the world to know exactly where she's been during her worldwide vacation in a special way.
The traveler, who was born with a bone disease, had her right leg amputated (截肢)at the age of four.Although the amputation caused setbacks for Gallagher early on, she now sees it as inspiration for living her best life.
To spread that message, Gallagher has taken to social media, where she shares photos of her travels across the globe, but instead of simply using a geo-tag, she writes her location across her artificial leg before taking a picture.
Now she has been taking pictures across the Continent,which show her cycling over the canal in Amsterdam, relaxing on a wall overlooking the city of Barcelona, posing with a waffle in Brussels, taking in the spectacular Parthenon Temple in Athens and enjoying a river cruise in Budapest, all with the well-known locations written on her artificial leg.
“I get a new leg every two years and I can choose the design on it.One day I had a sudden thought to get a chalkboard,” Gallagher said.“My mum and grandmother weren't too keen on the idea, but my friends thought it was great and told me to go for it, so I did.”
Gallagher said people often stare when she's writing on her leg, but once she shares the photos,she receives only positive feedback.“My leg hasn't stopped me from doing anything I've wanted to do,” she said.“I don't know if it's my determination to prove to myself that I can do it, but regardless, I've been able to keep up with my peers and lead a pretty great life.”
Gallagher shows us that you should never let anything stand in the way of your dreams.And if life gives you an artificial leg, make art.
[语篇解读]本文是一篇记叙文。文章主要讲述了残疾大学生Gallagher在全球各地旅行时,在自己的假肢上写上自己所在的位置,然后拍照上传到社交媒体,通过这种方式向人们传递积极向上的信息。
4.What message did Gallagher want to spread in her special way?( C )
A.She enjoys her travelling across the globe.
B.She suffers little from her leg amputation.
C.She looks on her misfortune as another form of blessing.
D.She has exactly fallen in love with posting photos online.
解析:推理判断题。根据第二段“Although the amputation caused setbacks for Gallagher early on, she now sees it as inspiration for living her best life.”及第三段“To spread that message, Gallagher has taken to social media, where she shares photos of her travels across the globe”可知,Gallagher想传递的信息是她认为自己的不幸正是对精彩人生的最好激励,即把不幸看作另一种形式的祝福。故选C。
5.Which of the following best describes Gallagher?( C )
A.Helpful and ambitious.
B.Friendly and generous.
C.Determined and creative.
D.Independent and sensible.
解析:推理判断题。根据第六段“‘My leg hasn't stopped me from doing anything I've wanted to do,’ she said.‘I don't know if it's my determination to prove to myself that I can do it, but regardless, I've been able to keep up with my peers and lead a pretty great life.’”可知,没有什么能阻止Gallagher做自己想做的事,说明她意志坚定;根据第三段“but instead of simply using a geo-tag, she writes her location across her artificial leg before taking a picture”可知,她用特殊方式分享旅行,说明她有创意。故选C。
6.What does the underlined word “which” in paragraph 4 refer to?( B )
A.The Continent. B.The pictures.
C.The leg. D.The locations.
解析:代词指代题。根据画线词前文“Now she has been taking pictures across the Continent”可知,which指代前文的pictures。故选B。
7.Which of the following might be the best title for the text?( B )
A.Never Too Late to Share
B.A Special Artificial Leg
C.An Outstanding Photographer
D.Gallagher's Summer Holiday
解析:主旨大意题。通读全文,文章主要讲述了残疾大学生Gallagher在全球旅行时,在假肢上写上自己所在的位置后,拍照上传到社交媒体,通过这种特殊方式传递积极信息,故“A Special Artificial Leg”是最佳标题。故选B。
Ⅱ.完形填空(每小题1分,共15分)
(2026·云南师大附中适应性月考)
A dramatic video emerged on social media last Friday.It showed the heroic efforts of Australian police as they __1__ carrying out a mission to save a man trapped in a granary (谷仓).The video, firstly shared on the Internet by Australia's Queensland Police Service, __2__ showed the devoted team work of several __3__.The pictures of them using their shovels (铁锹)to carefully dig into the granary were so clear.This daring __4__ took place in Baralaba, a town of central Queensland.
In the middle of the __5__ rescue efforts, the police chief was caught on video urgently __6__additional shovels.He just wanted to ensure the __7__ and well-being of the trapped individual, and said to a farmer, “Can you get some more shovels, my friend We need to open more space to __8__ his ability of breathing in fresh air.” The rescue team together made a proper __9__ in the granary in a race against time to __10__ the trapped man.Finally, he was saved.
The police chief, who played a key role in the __11__, reflected on the incredible community spirit that appeared in the state of __12__.He noted, “The local farmers, workers and businessmen along the road offered to __13__ on that important day.It was the __14__ efforts of all of the people involved that made this rescue action __15__ in the end.This spirit of partnership has made our world a much better place.”
[语篇解读]本文是一篇记叙文。文章主要讲述了社交媒体上出现了一段戏剧性的视频。视频显示了澳大利亚警方在执行营救一名被困在粮仓中的男子的任务时所做的英勇努力。
1.( D )A.applied for B.commented on
C.put off D.set about
解析:句意:视频显示了澳大利亚警方在执行营救一名被困在粮仓中的男子的任务时所做的英勇努力。A.applied for申请;B.commented on评论;C.put off推迟;D.set about开始进行,着手解决。根据下文“carrying out a mission to save a man trapped in a granary”可知,此处指警方着手执行营救任务,故选D。
2.( A )A.vividly B.abstractly
C.complexly D.theoretically
解析:句意:这段视频最初是由澳大利亚昆士兰警察局在网上分享的,生动地展示了几名警官的敬业精神。A.vividly生动地;B.abstractly抽象地;C.complexly复杂地;D.theoretically理论上。根据上文“The video”可知,此处指视频生动地展示了警官的敬业精神,故选A。
3.( B )A.farmers B.officers
C.businessmen D.photographers
解析:句意同上。A.farmers农民;B.officers警官;C.businessmen商人;D.photographers摄影师。根据上文“the heroic efforts of Australian police”可知,执行营救行动的是警官,故选B。
4.( C )A.ceremony B.inspection
C.operation D.reform
解析:句意:这次大胆的行动发生在昆士兰中部的巴腊拉巴镇。A.ceremony仪式;B.inspection检查;C.operation手术,行动;D.reform改革。根据上文“The pictures of them using their shovels (铁锹)to carefully dig into the granary were so clear.”可知,此处指警官的救援行动,故选C。
5.( D )A.ecological B.peaceful
C.calm D.intense
解析:句意:在紧张的救援工作中,视频显示警察局长紧急要求额外的铁锹。A.ecological生态的;B.peaceful和平的;C.calm平静的;D.intense紧张的。根据后文“rescue efforts”及“urgently”可知,救援工作是紧张的,故选D。
6.( B )A.making B.requesting
C.changing D.purchasing
解析:句意同上。A.making制作;B.requesting要求;C.changing改变;D.purchasing购买。根据后文“additional shovels”可知,警察局长紧急要求额外的铁锹,故选B。
7.( D )A.right B.proof
C.ambition D.security
解析:句意:为了确保被困者的安全,他对一个农民说:“朋友,你能再拿几把铁锹来吗?”A.right权利;B.proof证据;C.ambition抱负;D.security安全。根据后文“and well-being of the trapped individual”可知,应是为了确保被困者的安全,故选D。
8.( C )A.disturb B.admire
C.protect D.restrict
解析:句意:我们需要打开更多的空间,以保护他呼吸新鲜空气的能力。A.disturb打扰;B.admire欣赏;C.protect保护;D.restrict限制。根据后文“his ability of breathing in fresh air”及常识可知,打开更多空间是为了保护他呼吸新鲜空气的能力,故选C。
9.( A )A.opening B.trade
C.cloth D.living
解析:句意:救援队在争分夺秒中一起在粮仓上开了一个合适的口子,以救出被困者。A.opening开端,口子;B.trade贸易;C.cloth布;D.living生活方式。根据上文“We need to open more space”及常识可知,此处指在粮仓上开了一个口子,故选A。
10.( A )A.free B.feed
C.tolerate D.transform
解析:句意同上。A.free释放,救出;B.feed喂养;C.tolerate忍受;D.transform转化。根据常识可知,在粮仓上开口子应是为了救出被困者,故选A。
11.( C )A.game B.meeting
C.rescue D.surgery
解析:句意:警察局长在救援中发挥了关键作用,他对在紧急状态下出现的令人难以置信的社区精神进行了反思。A.game游戏;B.meeting会议;C.rescue救援;D.surgery手术。呼应上文“rescue efforts”,此处指这次救援行动,故选C。
12.( B )A.pessimism B.emergency
C.relaxation D.comfort
解析:句意同上。A.pessimism悲观;B.emergency紧急情况;C.relaxation放松;D.comfort安慰。根据上文“save a man trapped in a granary”及常识可知,有人被困是紧急情况,故选B。
13.( D )A.broadcast B.compete
C.check D.aid
解析:句意:他指出:“在那个重要的日子,沿途的当地农民、工人和商人都主动提供援助。”A.broadcast传播;B.compete比赛;C.check检查;D.aid帮助,援助。根据上文“Can you get some more shovels, my friend?”可知,大家都主动提供援助,故选D。
14.( B )A.subjective B.combined
C.humble D.divided
解析:句意:正是由于所有相关人员的共同努力,这次救援行动才最终取得了成功。A.subjective主观的;B.combined联合的,共同的;C.humble谦虚的;D.divided分裂的。上文提到许多人提供援助,所以是共同努力的结果,故选B。
15.( C )A.adapt B.delay
C.succeed D.increase
解析:句意同上。A.adapt改编;B.delay推迟;C.succeed成功;D.increase增加。根据上文“Finally, he was saved.”可知,救援行动取得了成功,故选C。
课时作业34
(总分:35分)
Ⅰ.阅读理解(每小题2.5分,共20分)
(2026·安徽皖江名校联考)
What's black and white and read all over Newspapers used to be the answer.But now, they've lost their appeal for many.In a recent survey, only 19% of young people aged 18 to 34 said they read newspapers daily.Instead, 37% prefer local TV news, while 44% turn to online news sites.The way we get news has clearly changed.
Just a generation or two ago, the newspaper was the main way in which many people got their news.But now, “there's a revolution in the way young people access news,” says media consultant Merrill Brown.Nearly every home has at least one TV set.There's high-speed, wireless Internet access in many cafes.Cell phones handle text messages and can take pictures and download e-mails.You no longer have to wait for a bundle of newsprint to arrive on your doorstep every morning.
One problem is that many news organizations refuse to see the potential of the Web, says new media specialist Bob Cauthorn.For those who do, however, the Internet is rapidly changing the way journalists work.Traditional newspaper articles are supposed to be read from beginning to end.With web pages, you can zero in on the things you're interested in, then follow links to other sources.You can join discussion groups, read other people's reactions to a topic, or start a blog—a type of online diary—to express your own views and collect comments.In this world of “new media”, straight lines no longer apply, says Jane Ellen Stevens, a multimedia journalist.“It's not 1, 2, 3, 4,” she says, “but this, that, and another.”
Raised on MTV and video games, today's kids and young adults want flashy displays, special effects, instant access to information, and the chance to interact in real time, even when they're reading about serious issues.If newspapers can't find creative ways to be more than just ink on paper, some experts suggest, they might disappear completely.
[语篇解读]本文是一篇说明文。文章主要讲述了随着科技的发展,人们获取新闻的方式发生了巨大的变化,从传统的报纸转向了电视、网络等新媒体。
1.How is paragraph 1 mainly developed?( A )
A.By comparing data.
B.By presenting facts.
C.By listing examples.
D.By explaining reasons.
解析:推理判断题。根据第一段“In a recent survey, only 19% of young people aged 18 to 34 said they read newspapers daily.Instead, 37% prefer local TV news, while 44% turn to online news sites.”可知,第一段通过比较使用不同新闻获取方式的比例数据展开。故选A。
2.What can be inferred from paragraph 2?( B )
A.Processing news is revolutionary.
B.New technologies are favored by many.
C.TV sets started the fashion of mass media.
D.It takes long to deliver newspapers to readers.
解析:推理判断题。根据第二段的内容可推出,新技术使年轻人获取新闻的方式发生变革,暗示其受到许多人青睐。故选B。
3.What message does paragraph 3 want to convey?( D )
A.Following links to resources is promising.
B.Much remains to be done on the web page.
C.New technologies have changed news delivery.
D.New media allows more freedom and choices.
解析:推理判断题。根据第三段“With web pages, you can zero in on the things you're interested in, then follow links to other sources.You can join discussion groups, read other people's reactions to a topic, or start a blog—a type of online diary—to express your own views and collect comments.”可知,第三段想要传达的信息是新媒体提供了更多的自由和选择。故选D。
4.How does the author feel about newspapers' future?( C )
A.Critical. B.Optimistic.
C.Concerned. D.Indifferent.
解析:推理判断题。根据最后一段的内容可知,作者对报纸的未来感到担忧。故选C。
(2026·浙江鄞州中学等十二校联考)
Social media influencer marketing has become an increasingly popular strategy for brands to reach consumers.Influencers, with their large followings and the ability to engage audiences, are seen as powerful tools for promoting products and services.However, while influencer marketing shows great potential, its effectiveness metrics, mainly centered around the follower count, engagement rate, and reach, have significant limitations.
These metrics are good at identifying influencers with a wide audience reach, but they struggle to distinguish between influencers who can drive actual sales and those who only generate surface-level engagement.For example, an influencer might have a high number of followers and a seemingly impressive engagement rate, but their audience may not be the right target for a particular brand's products.This means that a brand could invest heavily in an influencer campaign based on these metrics, only to see minimal return on investment.
This limitation may not be a major concern for brands that focus on increasing brand awareness in a broad sense.But for those aiming to achieve specific business goals, such as driving e-commerce sales or boosting product sign-ups, it can lead to wasted resources and missed opportunities.
In their current form, these effectiveness metrics have several drawbacks.First, the follower count can be inflated through fake followers or bots, creating a false impression of an influencer's reach.Engagement rates can also be misleading, as some influencers may use tactics like “like-for-like” exchanges or buy fake comments to artificially boost numbers.Moreover, the concept of reach doesn't consider the quality of the audience reached.A large reach among an uninterested or mismatched audience is of little value to a brand.
To address these issues and provide brands with a more accurate understanding of an influencer's true value, several solutions can be considered.One approach is to analyze an influencer's audience demographics in more detail.Brands should look beyond basic metrics and study factors such as the age, gender, location, interests, and purchasing behavior of an influencer's followers.By doing so, they can determine whether the influencer's audience aligns with their target market.
Another key measure is to track the actual conversion rates resulting from influencer campaigns.Instead of relying solely on engagement and reach, brands should monitor how many clicks, purchases, or sign-ups an influencer drives.This data provides a more direct indication of an influencer's ability to generate business results.Additionally, brands can conduct A/B testing, comparing the performance of different influencers or influencer strategies, to identify the most effective approaches.
While these effectiveness metrics alone can't ensure the success of influencer marketing campaigns, implementing these improvements can make the evaluation process more reliable.This, in turn, helps brands make more informed decisions, optimize their marketing budgets, and achieve better results from influencer partnerships.
[语篇解读]本文是一篇说明文。文章主要介绍社交媒体网红营销的有效性指标存在局限及其相应的改进建议。
5.What function can the current effectiveness metrics of influencer marketing serve?( B )
A.They can help brands accurately measure sales growth.
B.They can assist in identifying influencers with broad reach.
C.They can guarantee a high return on investment for brands.
D.They can effectively distinguish high-performing influencers.
解析:细节理解题。根据第二段“These metrics are good at identifying influencers with a wide audience reach, but they struggle to distinguish between influencers who can drive actual sales and those who only generate surface-level engagement.”可知,当前网红营销的有效性指标可以帮助识别拥有广泛受众的网红。故选B。
6.What can be inferred from an influencer having a high engagement rate?( C )
A.Their audience is highly interested in the promoted products.
B.They are definitely capable of driving significant sales.
C.The engagement rate might not reflect real influence.
D.They have a large number of loyal and active followers.
解析:推理判断题。根据第四段“Engagement rates can also be misleading, as some influencers may use tactics like ‘like-for-like’ exchanges or buy fake comments to artificially boost numbers.”可推知,网红的高互动率可能并不能反映其真实影响力。故选C。
7.What contributes to a more accurate evaluation of an influencer's value?( C )
A.Focusing solely on the follower count and reach.
B.Relying on the engagement rate as the main criterion.
C.Analyzing the demographics and conversion rates of the audience.
D.Conducting surveys about the influencer's personal reputation.
解析:细节理解题。根据第五段“One approach is to analyze an influencer's audience demographics in more detail.”以及第六段“Another key measure is to track the actual conversion rates resulting from influencer campaigns.”可知,分析受众的人口统计数据和转化率有助于更准确地评估网红的价值。故选C。
8.What is the main purpose of this passage?( D )
A.To compare different influencer marketing strategies.
B.To expose the false data in influencer marketing metrics.
C.To present the advantages of influencer marketing.
D.To propose improvements for influencer marketing effectiveness metrics.
解析:目的意图题。通读全文,文章先指出当前网红营销有效性指标存在的局限,随后提出了改进这些指标的具体建议,因此本文的主要目的是为网红营销有效性指标提出改进方案。故选D。
Ⅱ.语法填空(每小题1.5分,共15分)
(2025·河北石家庄三模)
China has a huge variety of dialects.However, these dialects are becoming difficult 1________ (preserve)as Mandarin (普通话)becomes increasingly popular in schools and public places.
2________ (face)with this issue, two language-loving foreign students decided to do something.Parker, a linguistics (语言学)student, studies Chinese dialects, while Hansen, fluent 3________ multiple languages, has lived in Beijing for years.Together, they started a project which later 4________ (become)a website called Phonemica, or Xiangyinyuan, 5________ recordings of the dialects in danger of dying out are collected and displayed.
What you're bound to notice on the Phonemica website is the 6________ (present)of a large map which shows various dialects across China.In certain 7________ (area),there are uploads of recordings of dialects which visitors to the site can listen to.Most of the recordings feature speakers 8________ (tell)a story in their various dialects.
Unlike many similar websites focusing on text or professional research, Phonemica records ordinary people, helping create an oral history of Asia.The website's detailed information about speakers, including ethnic background and education, makes it more engaging and 9________ (access)than traditional language research platforms, aiming to preserve 10________ unique appeal of each dialect.
[语篇解读]本文是一篇说明文。文章通过介绍Phonemica网站,展示了两位外国学生如何通过现代技术手段保护中国丰富的方言文化。
1.to preserve
解析:考查非谓语动词。句意:然而,随着普通话在学校和公共场所越来越受欢迎,这些方言变得越来越难以保护。“主语+be+形容词+to do”是固定结构,在该结构中,动词不定式用主动形式表示被动意义。故填to preserve。
2.Faced
解析:考查非谓语动词。句意:面对这个问题,两位热爱语言的外国学生决定做点什么。be faced with是固定短语,意为“面临,面对”,空格处应用非谓语动词,动词face与其逻辑主语two language-loving foreign students之间是被动关系,所以用过去分词作状语,句首单词首字母需大写。故填Faced。
3.in
解析:考查介词。句意:帕克是一名语言学专业的学生,研究中国方言,而汉森精通多种语言,已经在北京生活多年。be fluent in是固定搭配,表示“在……方面流利;精通……”。故填in。
4.became
解析:考查动词时态。句意:他们一起启动了一个项目,这个项目后来变成了一个名为“乡音苑”的网站,在这个网站上,收集并展示了那些濒临消失的方言的录音。空格处是定语从句的谓语动词,根据主句的started可知,此处描述过去发生的事情,所以用一般过去时。故填became。
5.where
解析:考查定语从句。句意同上。分析句子结构可知,此处引导非限制性定语从句,修饰先行词a website,关系词在从句中作地点状语,故填where。
6.presence
解析:考查词性转换。句意:你在“乡音苑”网站上一定会注意到有一张大地图,它展示了中国各地的各种方言。根据句意和空格前的is可知,空格处应用名词presence作表语。故填presence。
7.areas
解析:考查名词复数。句意:在某些地区,有上传的方言录音,网站的访问者可以收听。area是可数名词,此处应用复数形式表示泛指。故填areas。
8.telling
解析:考查非谓语动词。句意:大多数录音以说方言的人讲故事为特色。空格处应用非谓语动词,动词tell与speakers之间是逻辑上的主动关系,所以用现在分词telling作定语。故填telling。
9.accessible
解析:考查词性转换。句意:该网站提供了说方言者的详细信息,包括种族背景和教育程度,使其比传统的语言研究平台更具吸引力和可访问性,旨在保留每种方言的独特吸引力。根据空格前的makes it more engaging and可知,空格处应用形容词与engaging并列作补足语。故填accessible。
10.the
解析:考查冠词。句意同上。此处特指每种方言的独特魅力,所以用定冠词。故填the。

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